Freshly and Feeding America® Expand Partnership In Continued Effort To Combat Hunger in the U.S.
Leading healthy, prepared meal delivery brand pledges to donate 1.25 million meals over the next year
NEW YORK, Oct. 16, 2017 /PRNewswire/ -- Freshly, a weekly subscription service delivering healthy, prepared meals, is expanding their partnership with Feeding America®, the largest domestic hunger-relief organization, to further help fight hunger in the U.S. with the launch of Feed It Forward. The new initiative launches today, on World Food Day, to kick off National Food Bank Week, which runs from October 16 through October 22.
Through their existing partnership, Freshly donates excess meals, produce and fresh ingredients to a Feeding America member food bank located near their kitchen. With this expanded program, Freshly has pledged to donate 1.25 million meals* to Feeding America over the next year through a meal-for-meal model. The Feed It Forward initiative will run for the duration of National Food Bank Week and commence again at the beginning of November leading up to Giving Tuesday, November 28. Additionally, during the month of November, Freshly employees will volunteer at Feeding America member food banks to help prepare and pack food ahead of the Thanksgiving holiday for people in need.
"Feeding America's work in the fight against hunger in this country is truly remarkable, and we're proud to continue supporting the impact they have on millions of lives," said Michael Wystrach, CEO of Freshly. "This partnership not only delivers fresh food to Americans in need, but it also raises awareness around the eye-opening number of people and children who struggle with hunger each day."
In the U.S., 41 million people are food insecure, 13 million of which are children. Yet, 72 billion pounds of food go to waste each year in the U.S., which could help feed people in need. The partnership between Freshly and Feeding America seeks to address and combat both of these issues.
"We are thrilled to have an incredible partner in Freshly to help generate awareness of the one-in-seven people who turn to Feeding America member food banks for assistance," said Nancy Curby, Senior Vice President, Corporate Partnerships & Operations at Feeding America. "With Freshly's commitment, we will be able to provide more meals to people struggling with hunger."
Freshly first partnered with Feeding America in 2016, and to-date, has donated more than 160,000 pounds of fresh meals, produce and ingredients to a local Feeding America member food bank located where Freshly operates. Freshly is working closely with Feeding America to ensure that their expanded partnership, which will continue throughout most of 2018, provides support and resources where it's needed most.
For more information on this partnership, visit https://get.freshly.com/feeditforward/. Also, follow along on social media via #FreshlyFoodFight to receive updates on programs and how you can get involved, and join in on the conversation to fight hunger by using #ZeroHunger and #NationalFoodBankWeek
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| * For Food Bank Week, October 16–22, Freshly has committed to a minimum donation of 50,000 meals and a maximum donation of 200,000 meals. For every 10 meals ordered during this time, Freshly will donate a dollar to Feeding America, the cost for them to deliver 10 meals to those in need within the Feeding America Food Bank Network. Furthermore, Freshly has committed to partnering with Feeding America over the next 12 months, and during select campaigns, will donate at least a cumulative total of 1.25 million meals (or $125,000). |
About Freshly
Freshly is a weekly subscription service delivering healthy and fully prepared meals directly to a customer's doorstep. The rotating weekly menu offers 30 different flavorful preparations and combinations that are made by chefs with the highest quality, 100% all natural ingredients that meet industry-leading standards. Each deliciously healthy meal is packed with key nutrients and cooked fresh to order with no artificial flavors, colors, sweeteners, refined sugars, artificial preservatives or hydrogenated oils. In addition to providing free shipping, Freshly uses advanced eco-friendly packaging technology to ensure that meals maintain freshness in transit. Freshly makes embracing a healthier lifestyle deliciously simple, one box at a time. For more information, visit www.freshly.com.
About Feeding America
Feeding America® is the largest hunger-relief organization in the Unites States. Through a network of 200 food banks and 60,000 food pantries and meal programs, we provide meals to more than 46 million people each year. Feeding America also supports programs that prevent food waste and improve food security among the people we serve; educates the public about the problem of hunger; and advocates for legislation that protects people from going hungry. Individuals, charities, businesses and government all have a role in ending hunger. Donate. Volunteer. Advocate. Educate. Together we can solve hunger. Visit www.feedingamerica.org, find us on Facebook or follow us on Twitter.
Contact
Jenna Hoops
646-362-4690
[email protected]
SOURCE Freshly
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