Free Training Aimed at Reducing Health Disparities and Empowering Patients Offered by Anthem Blue Cross

WOODLAND HILLS, Calif., March 31, 2011 /PRNewswire/ -- Anthem Blue Cross is offering a free web-based course for community health workers in an effort to help reduce health disparities and empower patients. This course gives these important community resources tools to help patients communicate better with their doctors and more effectively navigate the healthcare system.  This course is available in both English and Spanish.

"We know that miscommunications sometimes occur between doctors and patients, especially when they don't share the same cultural background," said Grace Ting, Anthem's director of health equity and cultural and linguistic programs. "In those situations, there is the potential that patients and doctors aren't getting the right information from each other so that patients receive the best care."

Minorities face significantly more difficulties in communicating with physicians than whites, according to The Commonwealth Fund 2001 Health Care Quality Survey.  Thirty-three percent of Hispanics reported having one or more communication issues with their physicians, compared with 27 percent of Asians, 23 percent of African Americans and 16 percent of whites.

"While many cross-cultural communication training programs exist for physicians and other health care professionals, there are few, if any, resources like this that directly impact and empower the patient," said Dr. Joseph Betancourt, director of The Disparities Solutions Center for Massachusetts General Hospital. "This is important because an engaged and informed patient is an empowered patient who is likely to benefit more fully from what the health care system has to offer."

The hour-long Guiding Patients to Better HealthCare training course developed by Anthem, is aimed at health educators, such as nurses, certified patient educators, patient navigators, patient advocates, community health workers, and promotores del salud who often spend more time with patients and might be in a better position to influence how they work with their physician.

One interactive component of the training focuses on role-playing between a doctor and a patient who are trying to work out how she can better control her diabetes. The goal of the role-playing exercise is to help the educator encourage the patient to successfully convey to her doctor the importance of her family's support in everyday decisions, such as preparing healthy foods that they will also eat.

"Different cultures view the role of family and community differently," said Ting. "In typical culture in the U.S., adult patients generally make their own medical and healthcare decision whereas someone from another culture might look more to their family and their community for help in making a healthcare decision. Healthcare providers may get frustrated if they don't understand this dynamic and the importance that others may play in helping to make these decisions."

In some cultures, showing respect may mean not asking questions of people who are seen as experts or in positions of authority, such as doctors.  As a result, some patients may be uncomfortable asking their doctors questions that could be important to their successful medical treatment.  The course offers communication tips to help patients share important medical and family concerns with the doctor.

The course also provides a facilitator's guide that helps the health educator deliver the content to patients, including worksheets that can help patients prepare for visits to their doctors. Other worksheets help patients understand their rights within the health care process and provide them information on where they can go to find out more about particular conditions and diseases.

To access the course, go to www.fairhealthtogether.com, choose California from the state pull-down menu under 'Providers,' and then click the 'Training' tab.

About Anthem Blue Cross

Anthem Blue Cross is the trade name of Blue Cross of California.  Anthem Blue Cross and Anthem Blue Cross Life and Health Insurance Company are independent licensees of the Blue Cross Association. ® ANTHEM is a registered trademark of Anthem Insurance Companies, Inc.  The Blue Cross names and symbols are registered marks of the Blue Cross Association. Also follow us on Twitter at www.twitter.com/healthjoinin, in Facebook at www.facebook.com/HealthJoinIn, or visit you YouTube channel at www.youtube.com/healthjoinin.

SOURCE Anthem Blue Cross