Formica Corporation Partners with James Young

TV Host Helps 100-year-old Brand Share Tips, Expertise with Homeowners

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Nov 24, 2014, 01:23 ET

CINCINNATI, Nov. 24, 2014 /PRNewswire/ -- Formica Corporation is proud to announce its newly formed partnership with James Young, a nationally recognized home improvement TV host and licensed contractor and electrician.

Formica Corporation Partners with TV host James Young.

Together, Formica Corporation and Young will help homeowners transform their kitchens, baths, mud rooms and craft rooms into dream spaces with budget-friendly tips and advice. Young will share his expertise on www.formica.com through a series of informative videos on topics such as properly maintaining and cleaning surfaces, best kitchen investments, unconventional ways to use laminate and more.

"James is a master of his craft who can transform any space into something amazing without breaking the bank," said Amy Gath, vice president of marketing at Formica Corporation. "We're excited to be able to share his expertise and help homeowners make the most of their remodeling investments."

James Young is a licensed building contractor and licensed electrician. A multi-skilled U.S. Army veteran who received two Army Achievement Medals and received a Soldier of the Month award, James is hardcore when it comes to home improvement. He has remodeled a number of homes and over 100 kitchens, bringing them from ugly to awesome. He has also worked on numerous large-scale commercial and residential projects as a licensed electrician.

"I've been incorporating Formica® brand products in my home improvement projects for years," said James Young. "It's exciting to be able to work with such an iconic brand. This is a 100-year-old company that continues to innovate, stay in front of trends and remain relevant to homeowners. Because of Formica Corporation, the high-end looks of granite and marble, for example, are available to anyone at a fraction of the price. Now that's a beautiful thing!"

About Formica Corporation
Founded in 1913, Formica Corporation, part of the Formica Group of companies, is a leader in the design, manufacture and distribution of innovative surfacing products for commercial and residential applications. For more information about Formica Corporation, its products, special programs and promotions, visit www.formica.com or call 1-800-FORMICA™.

About Formica Group
Formica Group is a global group of companies consisting of Formica Canada Inc., Formica Corporation, Formica de Mexico S.A. de C.V., Formica IKI Oy, Formica Skandinavien AB, Formica Limited, Formica S.A., Formica S.A.S., Formica Taiwan Corporation, Formica (Thailand) Co., Ltd., Formica (Asia) Ltd. and Homapal GmbH, among others. The Formica Group of companies is part of the Laminates & Panels division of Fletcher Building.

About James Young
As the host of 8 seasons and over 100 episodes of DIY Network's I Hate My Kitchen, James Young loves tearing up kitchens and shows homeowners the latest designs and products, always coming up with innovative ways to remodel their kitchens without breaking the bank. In addition to his work on I Hate My Kitchen, James has appeared on Blog Cabin and has hosted The Hot List for DIY. He's also an accomplished actor, writer and producer and has performed in theaters across the globe. In 2014 James was a featured speaker at the Medal of Honor Convention in Knoxville, TN.

Please Note:
Formica® and the Formica® Anvil Logo are registered trademarks of The Diller Corporation.
1-800-FORMICA™ are trademarks of The Diller Corporation.
©2014 The Diller Corporation A Fletcher Building Company

Contacts:
Amy Gath, Formica Corporation	Dan Guttridge, Vehr Communications
(513) 786-3244 (w)	(513) 381-8347 (w), (859) 250-9698 (c)
[email protected]	[email protected]