Following the Doctor's Orders Just Became a Little Easier

PITTSBURGH, Nov. 3, 2010 /PRNewswire/ -- Medical Professionals play an important role in helping their patients maintain a healthy lifestyle, and research has shown that complying with their advice can help ward off serious medical conditions like obesity, diabetes and heart disease. However, it's often difficult to understand and monitor a patient's lifestyle after leaving the doctor's office. BodyMedia®, the pioneer in body monitoring devices, is changing the way medical professionals and patients share important health data by allowing medical professionals to access and monitor important information about their patients' activities throughout the day.  

Introducing SenseWear®, BodyMedia's professional product line which now offers a smaller, more comfortable Armband and advanced monitoring technology. This launch represents the first time the consumer form factor is being sold as part of the SenseWear System both in the US and abroad.  

This international expansion is possible due to BodyMedia's ISO 13485:2003 certification, allowing BodyMedia to enter more international markets at greater speed and giving the company a significant competitive advantage over other monitors that cannot claim the same standards of quality, efficacy and safety to their customers. Different from simple pedometers, accelerometers or heart rate monitors, BodyMedia's multi-sensor technology automatically tracks patients' steps, calorie burn, physical activity duration and sleep.

Now with the launch of the enhanced SenseWear System, medical professionals have more proactive options for understanding and monitoring their patients' lifestyles which assists in the management of chronic health conditions. The system offers several features to increase patient knowledge by assessing important data collected through the latest SenseWear Armband, allowing medical professionals to develop customized patient goals and make recommendations on how patients can make important lifestyle changes to achieve their wellness goals.

• SenseWear Armband – Redesigned to be smaller and thinner for comfortable use. Features a rechargeable battery. The new Armband collects data from four sensors and allows data to be tracked by time of day and annotated to provide additional context about the patient's recorded information.
• SenseWear Software, 7.0 – The PC based software application uploads data easily from the SenseWear Armband and allows medical professionals to quickly review, comment and share the data, while also seeing how the body reacted to various physical activities throughout the day. Advanced features include detailed graphs and the ability for medical professionals to customize the collection rate of the sensors and set targets for physical activity. The data can also be exported to Excel or .csv for further analysis and research.
• Patient Display Device – A Display for patients to see up-to-the-minute information on steps taken, amount of moderate and vigorous activity  and calories burned that offers immediate feedback when they have reached their daily goals is also available as part of the enhanced system.  

"Medical Professionals have long been a trusted source to guide patients to make healthy lifestyle choices," stated Christine Robins, CEO, BodyMedia. "We are excited about the role that the enhanced SenseWear System can serve as a cost-effective technology that arms doctors with vital information about their patients' health. The in-depth, clinically-validated data collected through SenseWear increases the value that medical professionals can offer in managing the care of their patients."

The SenseWear System is scientifically validated and featured in over a hundred peer reviewed papers. Visit bodymedia.sensewear.com for more information and for details on purchasing the system.

About BodyMedia, Inc.

When your body talks, BodyMedia listens. BodyMedia has been unlocking and deciphering secrets of the body since 1999. Headquartered in Pittsburgh, PA, BodyMedia is the pioneer in developing wearable body monitoring systems designed to help people lose weight, improve performance, and live healthier lives. Our patented multi-sensor technology provides comfortable, convenient, continuous body-monitoring that measures physical activity and calories burned with greater-than-90% accuracy.  

At BodyMedia, we are driven by the potential of putting this vital information directly into the hands of individuals, empowering them to take charge and improve their lives. No wonder BodyMedia measures success not only in financial milestones, but in the way we've changed how hundreds of thousands of users can take control, stay motivated and reach their health goals. For more information, visit www.bodymedia.com.

SOURCE BodyMedia, Inc.

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