Flower One Announces Licensing Agreement and Brand Partnership to Bring Arizona-Based Cannabis Brand, HUXTON, to Nevada

TORONTO, Jan. 29, 2019 /PRNewswire/ - Flower One Holdings Inc. ("Flower One" or the "Company") (CSE: FONE) (OTCQB: FLOOF) today announces a new licensing agreement and Brand Partnership for cannabis-product fulfillment in Nevada. HUXTON is an Arizona-based lifestyle cannabis brand known for their curated, consistent, multi-strain blended products. Flower One is now licensed to manufacture, distribute and sell HUXTON's signature cannabis products to all cannabis retailers in Nevada.

"We're pleased to have HUXTON join our portfolio of Brand Partners," said Ken Villazor, President and CEO of Flower One. "As we continue to bring leading brands to the Nevada market, we remain focused on offering retailers and consumers options that represent each part of the cannabis value chain. We're excited to continue our preparation for rapid market entry into Nevada's cannabis market, and to broaden our product offering with a diverse range of thoughtfully curated cannabis products that prioritize the consumer's experience above all else."

Since 2015, HUXTON has focused on simplifying the process by giving the consumer more control of their cannabis experience. "We're a small group of cannabis enthusiasts, obsessed with crafting consistent, memorable experiences," says Dustin Johnson, Co-Founder and Managing Partner of HUXTON. "Our team is thrilled to be presented with an opportunity to partner with Flower One to further expand the reach of our product offerings beyond Arizona and Washington. We're firm believers that special moments deserve the right experience, and so do the consumers in Nevada."

In the coming months, HUXTON's three product series, HIFI, RISE, and ZEN, will be available in Nevada dispensaries as pre-rolls and vape pens, and branded according to the experience they offer. Each blend comprises hand-selected variety of cannabis genetics that unite full terpene, cannabinoid, and trichrome profiles to provide consumers with an experience that is enjoyable and consistent. HIFI combines genetics to create an energetic and euphoric experience; RISE genetics restore vitality, productivity, and focus; and ZEN induces an experience of relaxation and rejuvenation.

About Flower One Holdings Inc.

Flower One is sharply focused on quickly becoming the leading cannabis cultivator, producer and innovator in the highly lucrative Nevada market. Flower One owns and operates a 25,000 square foot cultivation and production facility in North Las Vegas, with nine grow rooms, and owns the established NLV Organics consumer brand of cannabis products. The Company is also rapidly converting its 455,000 square foot greenhouse and production facility, which is the largest in the State of Nevada, for cultivating and processing high-quality cannabis at scale.

Combined, the flagship greenhouse facility and production facility (once fully operational) and the North Las Vegas facility provide Flower One with 480,000 square feet of capacity for cultivation and processing, production and high-volume packaging of dry flower, cannabis oils, concentrates and infused products. The Company is fully licensed for medical marijuana cultivation and production, as well as recreational marijuana cultivation and production in the state of Nevada and currently holds licensing agreements with their Brand Partners, Flyte Concentrates, Rapid-Dose Therapeutics' Quick Strip, Old Pal, Palms, and HUXTON.

Flower One's common shares are traded on the Canadian Securities Exchange under the symbol "FONE" and in the United States on the OTCQB under the symbol "FLOOF." For more information visit: https://flowerone.com

About HUXTON

HUXTON, a leading experience-based, lifestyle cannabis brand was developed to simplify the buying process and give the consumer more control over their cannabis experience by creating a set of cannabis product that are are curated and labeled by effect. HUXTON applies the latest knowledge in cannabis science and terpene chemistry to hand-select premium strains and formulate each of HUXTON's blended product categories, HIFI, RISE and ZEN. Each VIBE product series is labeled by "how it will make you feel," allowing consumers to easily pick their desired experience. HUXTON puts control back into the consumer's hands with cannabis that is designed to complement their individual lifestyle. With discreet and sophisticated packaging that is designed for on-the-go lifestyles, HUXTON's experience-based products are available in pre rolls, flower tins, and vape pens. To learn more about HUXTON, please visit www.huxtonusa.com.

Cautionary Note Regarding Forward Looking Information

Statements in this news release that are forward-looking statements are subject to various risks and uncertainties concerning the specific factors disclosed here and elsewhere in Flower One's public documents. When used in this news release, words such as "will, could, plan, estimate, expect, intend, may, potential, believe, should," and similar expressions, are forward- looking statements.

Forward-looking statements may include, without limitation, statements relating to the execution of the Company's strategy and intent to quickly become the leading cannabis cultivator, producer and innovator in Nevada, the scale and capacity of Flower One's cultivation, processing and custom pre-roll packaging facilities in Nevada, the size and continued growth, profitability, maturity, retail sales and size of the cannabis market in Nevada, Flower One's ability to execute a rapid entry into Nevada's cannabis market and to make HUXTON's product series available in Nevada, and the potential effects of HUXTON's product series.

Although Flower One has attempted to identify important factors that could cause actual results, performance or achievements to differ materially from those contained in the forward-looking statements, there can be other factors that cause results, performance or achievements not to be as anticipated, estimated or intended, including, but not limited to: dependence on obtaining regulatory approvals; investing in target companies or projects that are engaged in activities currently considered illegal under United States federal law; changes in laws; limited operating history; reliance on management; requirements for additional financing; competition; hindering market growth and state adoption due to inconsistent public opinion and perception of the medical-use and adult-use marijuana industry and; regulatory or political change.

There can be no assurance that such information will prove to be accurate or that management's expectations or estimates of future developments, circumstances or results will materialize. As a result of these risks and uncertainties, the results or events predicted in these forward-looking statements may differ materially from actual results or events.

Accordingly, readers should not place undue reliance on forward-looking statements. The forward-looking statements in this news release are made as of the date of this release. Flower One Holdings disclaims any intention or obligation to update or revise such information, except as required by applicable law.

NEITHER THE CANADIAN SECURITIES EXCHANGE NOR THEIR REGULATIONS SERVICES PROVIDER HAVE REVIEWED OR ACCEPT RESPONSIBILITY FOR THE ADEQUACY OR ACCURACY OF THIS RELEASE.

SOURCE Flower One Holdings Inc.