Program rewards members everywhere they shop, awards bonus points for shopping locally, provides turnkey marketing solution to help independent businesses compete with national chain
KOKOMO, Ind., Nov. 17, 2015 /PRNewswire/ -- Buzz Points, a leader in connecting local businesses, community financial institutions and consumers through rewards, today announced that Financial Builders Federal Credit Union, a member-owned financial institution headquartered in Kokomo, Ind., serving members throughout Howard and Tipton counties has selected the Buzz Points shop local loyalty and rewards program. Buzz Points is free for consumers and allows credit union members to earn rewards while supporting the local economy by using their debit and credit card for everyday shopping.
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"As a financial institution serving a community with a rich entrepreneurial spirit, we were looking for a program that not only benefits our members, but helps the economy in the Greater Kokomo area to grow and thrive," said Cindy Brock, CEO of Financial Builders. "Buzz Points enables us to reward our members for their natural inclination to help each other and to support their community by patronizing the locally owned restaurant, gas station or shop. Equally important, we're able to empower these independent businesses with the marketing tools and technology they need to compete with larger chains."
Buzz Points has created a new generation of loyalty rewards that works with community financial institutions and local businesses to engage mutual customers. Financial Builders Federal Credit Union members can earn points by using their debit and credit cards whenever they shop, but they earn more points for shopping with local businesses. Buzz Points creates additional revenue for financial institutions and gives local businesses a turnkey marketing solution that provides the targeted marketing technologies they need to expand their market reach, attract new business and increase the loyalty of existing customers.
"Since 1964, Financial Builders Federal Credit Union has been committed to serving its members who live, work, worship, or attend school in Howard or Tipton county with a complimentary mix of high-quality services," said Dwayne Spradlin, CEO of Buzz Points. "By launching Buzz Points, Financial Builders will be able to provide the diverse range of independent retailers and family-owned businesses in the region with cutting-edge marketing technology. Members and participating businesses alike can benefit from this loyalty and rewards program, which supports the shop local movement throughout the region."
Credit union members enrolled in the free program earn points automatically through debit and credit card purchases that can be redeemed easily for gift cards, cash cards and donations to local non-profits using the BuzzPoints web interface or mobile app that allows users to track, manage and redeem points. A continually expanding network of 75,000+ businesses nationwide allows cardholders to shop locally, accrue points and redeem rewards wherever they are in the United States.
About Buzz Points, Inc.
Buzz Points, Inc. is the creator of the Buzz Points loyalty product suite, which connects consumers, local merchants and community financial institutions through social media engagement, targeted marketing and rewards. The Buzz Points program enables credit unions and community banks to generate greater non-interest income, increase transactions, reduce account attrition, drive new loans and attract new customers. Buzz Points provides additional revenue to financial institutions, increases existing consumer loyalty and supports local businesses by increasing their market reach and attracting new customers. For more information, visit www.buzzpoints.com.
Media Contact:
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SOURCE Buzz Points, Inc.
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