Family-Owned, Michigan-Based Busch's Grocer Celebrates 35th Anniversary
Contests, Giveaways, Free Samples & Sales Specials Headline Weeklong Storewide Extravaganza, May 31-June 6.
ANN ARBOR, Mich., May 26 /PRNewswire/ -- Local grocer Busch's Fresh Food Market will celebrate its 35th Anniversary with a weeklong extravaganza from Monday, May 31 through Sunday, June 6. Activities for children as well as adults are planned throughout the week at each of its 15 Michigan stores, culminating in a 35th Anniversary storewide party on Saturday, June 5 and Sunday, June 6.
"We're going all out to show our gratitude to our community, which has supported us for the past 35 years," said John Busch, co-owner and CEO of Busch's Fresh Food Market.
The Busch's story began 35 years ago in 1975 when John's father, Joe Busch, and business partner, Charlie Mattis, acquired two Vescio's Foods stores in Clinton and Saline and renamed them J&C Family Foods. Focusing on fresh food and great guest service, the stores prospered in their communities. When Joe retired in 1986, sons John, Doug and Tim took over. Under their guidance, Busch's has grown into the 15-store, privately held, independent supermarket chain that it is today. Busch's stores now employ over 1,700 associates.
Busch's Marketing Director Kim Brown says that contests, giveaways, free samples and 35th Anniversary-themed sales specials will mark the festivities all week at the stores. "When customers walk into a Busch's during this event, they'll definitely know that something special is happening," says Brown. "And not only will it be a lot of fun for each family member, they'll be able to save money on their shopping trip as well."
Among the activities planned is the Summer Salad Recipe Contest, in which guests submit an original and unique recipe for a deli salad. One winner will receive an Ecolution Artistry 8-piece Cookware set and the winning recipe will join the Busch's Deli all-star salad squad and will be available in all Busch's stores. Three runners up will win a $25 Busch's gift card. Recipes may be submitted in store or via email to [email protected].
For the kids, a 35th Anniversary Coloring Contest will be held and each entry rewarded with a complimentary treat from the Busch's bakery. Coloring pages featuring Busch's 35th Anniversary logo will be available for kids to pick up at the Service Desk, and completed pictures will be hung up in stores as part of the celebration. On Sunday a drawing of all entrants will be held for three Summer Fun Prize Baskets.
Meanwhile, a myriad of vendor demonstrations will convene and free food samples will be available throughout the week at various store departments including Busch's deli, bakery, produce and dairy. In addition, from May 31 through June 6, select items throughout the store will be featured in a 35th Anniversary "Buy One, Get One for 35 cents" sale.
Finally, on Saturday and Sunday, June 5-6 from 1 p.m. to 4 p.m. Busch's invites its guests to a birthday party complete with complimentary Busch's signature cake samples. There will also be free Busch's giveaways upon entering each store while supplies last.
Busch's Fresh Food Market is a locally-owned Michigan company that blends the best of today's freshness, selection and quality with the personal service and wholesomeness of a neighborhood grocer. In addition to fresh produce, local and organic choices, deli and bakery items made from scratch, USDA Choice meat, fresh seafood, and an extensive beer and wine collection, Busch's offers popular national brands, imported specialty foods and convenient meal solutions. Busch's proudly supports charitable organizations and schoolchildren in the communities it serves. In addition, Busch's offers MyWay, a personalized shopping program that provides online ordering and advance notice of sale prices. Learn more at www.buschs.com.
SOURCE Busch's Fresh Food Market
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