Everything Channel Makes Three Strategic Promotions to its Management Team, Continues to Focus on Delivering Integrated Business Solutions to Accelerate Technology Sales

FRAMINGHAM, Mass., March 9 /PRNewswire/ -- Everything Channel, a UBM company, today announced that it has made three strategic promotions to its management team.  Dan Dignam has been promoted to Executive Vice President, Lisa Mackenzie has been promoted to Senior Vice President of Sales and Tricia Syed has been promoted to Vice President Online Marketing & Analytics.  Everything Channel continues to focus on delivering integrated business solutions to accelerate technology sales.

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"In order to maximize our potential with customers, we have promoted Dan and Lisa to enhance our solution sales operations.  In addition, Tricia's promotion is part of our expanding capabilities to give customers a myriad of ways to engage with our audience and database of solution providers which is the largest and richest in the world," said, Robert Faletra, CEO, Everything Channel. "These promotions reflect the never ending push to continually improve our offerings and adjust to the needs of the customer. Dan, Lisa and Tricia are strong leaders that can deliver on our mission to be the one-stop shop for managing and accelerating technology sales. Their strong leadership will help us as we continue to grow the Everything Channel portfolio of products and services to meet that objective."

Dignam has been promoted from Senior Vice President, Publisher to Executive Vice President and will  expand his role to streamline the company's sales operations.  He will work closely with each of the groups within Everything Channel including media, events, research, education, consulting, field sales & marketing services and, demand generation to deliver end-to-end solutions.  Dignam will continue to report to Faletra.

Mackenzie has been promoted from Vice President, Associate Publisher to Senior Vice President of Sales and will manage Everything Channel's Strategic Sales Solution program. The program is designed to deliver integrated solutions that draw on all the necessary products and services offered by Everything Channel to drive measurable return on investment for the customer.  Mackenzie will report to Dignam.  

Syed has been promoted from Director, Audience Engagement and Marketing Strategy to Vice President Online Marketing & Analytics.  Syed will expand her role to grow the level of interaction between Everything Channel's Solution Provider audience and the products and services the company has developed to meet customers' growth initiatives. She is also responsible for building out deep analytics that will be used by Everything Channel to deliver the most targeted solutions in the market. Syed will report to Faletra.

About Everything Channel (www.everythingchannel.com, www.channelweb.com)

Everything Channel, headquartered in Framingham, MA, is a technology marketing and sales solutions company.  Through its "Complete Technology Channel Solution," Everything Channel offers the right business tools to accelerate technology sales.  From branding and recruiting to marketing and sales, Everything Channel offers technology marketers the unmatched breadth and depth of global brands and market intelligence combined with unparalleled audience loyalty and credibility serving all technology sales channels through an extensive database.  Everything Channel provides innovative field sales and marketing solutions to the sellers of technology to achieve measurable and significant results.

About United Business Media Limited

UBM (UBM.L) focuses on two principal activities: worldwide information distribution, targeting and monitoring; and, the development and monetisation of B2B communities and markets. UBM's businesses inform markets and serve professional commercial communities -- from doctors to game developers, from journalists to jewelry traders, from farmers to pharmacists -- with integrated events, online, print and business information products. Our 6,500 staff in more than 30 countries are organised into specialist teams that serve these communities, bringing buyers and sellers together, helping them to do business and their markets to work effectively and efficiently. For more information, go to www.ubm.com.

SOURCE Everything Channel

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