Europe Online Payment Methods 2013 - Second Half 2013

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Jun 25, 2014, 11:49 ET

LONDON, June 25, 2014 /PRNewswire/ -- Reportbuyer.com has added a new market research report:

Europe Online Payment Methods 2013 - Second Half 2013

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Mobile payment for goods and services increasingly accepted in Europe

The new "Europe Online Payment Methods 2013 – Second Half 2013" report by Hamburg-based secondary market research company yStats.com indicates that online payment continues to grow in acceptance, driven by fast growing E-Commerce in the region. Use of mobile devices in online as well as traditional retail purchases is growing in European nations along with other areas of the world.

In Europe, the share of alternative payments, including mobile and e-wallets, is forecasted to gradually increase from just 1% of total payments in 2010 to a double digit share in 2020. Mobile banking is gaining in popularity throughout Europe. The highest mobile banking penetration in Europe is in Turkey, Spain and the Netherlands, and online banking penetration (above 80%) is the highest in Norway, Finland and the Netherlands.

Online and mobile payment methods in the mature markets of Central Europe are well established as growth continues. In Germany, invoice and PayPal were the two most preferred payment methods in B2C E-Commerce. Mobile payments are increasing with slightly above 10% of consumers using mobile payments in parking or ticketing terminals and POS at least once in 2012. In Austria and Switzerland, the majority of online shoppers used invoice to pay in online shops, with credit cards in second place.

Online payment acceptance continues in the Western Europe sub-region, where the value of mobile payment transactions is expected to grow by half in 2013 over last year. In the UK, online shoppers are increasingly paying with debit cards, with online debit card spending overtaking that of credit card in 2012. Regarding mobile payments, around two thirds of consumers in the UK have not yet used it, but have heard of it, and slightly above 10% used it at least once. In France, three of the major banks cooperated to launch an online payment system Paylib in September 2013, an inter-bank alternative to PayPal. The payment method most used by online shoppers in the first half of this year in France was bank card. The potential of mobile payment in France is indicated in that several millions of NFC capable mobile devices are in use and over 100,000 retail stores had NFC terminals by September 2013.

Among other countries of Western Europe, in Italy credit card is expected to remain the dominant payment method in B2C E-Commerce through 2013, though the value of mobile payment transactions, including remote payments and M-Commerce, got close to EUR 1 billion last year. In the Netherlands, around three quarters of online shoppers preferred to pay via a local online banking solution iDEAL in 2012, making it the dominant payment method in Dutch B2C E-Commerce. iDEAL also dominated in M-Commerce. In Spain, several players launched mobile payment solutions, including NFC payments at POS.

Online and mobile payment increased in Eastern Europe also. Online payments in Russia are close to reaching EUR 10 billion in 2013, growing by at double digit growth rates. Cash on delivery prevailed as a payment method in B2C E-Commerce, used by over half of online Russian shoppers in 2013. In Estonia, credit cards were popular in domestic E-Commerce and debit cards in cross-border E-Commerce. Online payment services and credit cards significantly gained in usage by online shoppers in Poland, but cash on delivery remained the most preferred method. Moreover, in Poland, 6 major banks cooperated in July 2013 to create a mobile POS payment system. In Turkey, in the first three quarters of 2013, the number of online payment transactions made with domestic cards reached a value of over EUR 10 billion. The number of mobile banking users in Turkey doubled between 2012 and 2013. In Ukraine, cash remains the most popular payment method in B2C E-Commerce, while credit cards account for only a small share of transactions.

In Scandinavia, the most used payment method among online shoppers in Denmark in 2013 was Credit or Debit Card. In a sample month early this year the majority of online shoppers in Finland preferred direct payment through bank in B2C E-Commerce, while in Norway over half of online shoppers preferred to pay with credit or debit card and the payment method most preferred by online shoppers in Sweden was invoice.

About Our Reports

- Market reports by yStats.com inform top managers about recent market trends and assist with strategic company decisions
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- The analyses, statistical reports and forecasts are only based on reliable sources including national and international statistical offices, industry and trade associations, business reports, business and Company databases, journals, company registries and news portals.
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1. MANAGEMENT SUMMARY

2. EUROPE (Regional)
•Breakdown of Payment Transactions, Including Alternative Payment Methods, in %, 2010, 2015f, 2020f
•Breakdown of Payment Industry Revenues, Including Alternative Payment Methods, in %, 2010, 2015f, 2020f
•Share of Mobile Banking Users on Internet Users, in %, by Selected Countries and Regional, May 2013
•Online Banking Penetration on Individuals in the EU, by Country, in %, 2008 – 2012

3. CENTRAL EUROPE

3.1. GERMANY (Top Country)
•Online and Mobile Payment Trends and News about Players, H2 2013
•Online Payment Methods Ranked by Consumer's Confidence in Possibility of Refund in Case of Purchase Return, in % of
•Online Shoppers, June 2013
•Breakdown of the Most Preferred Payment Method in B2C E-Commerce, in % of Online Shoppers, Q1 2013
•Reaction of Online Shoppers When Their Most Preferred Payment Method is Not Offered by an Online Shop, by Invoice,
•Direct Debit, Credit Card and PayPal, in % of Online Shoppers Who Prefer Relevant Method, Q1 2013
•Breakdown of Online Shoppers' Actions if Preferred Payment Method is Not Offered in Online Shop, in % of Online
•Shoppers, 2012
•Breakdown of Confidence in Security of Online Payment Methods, in % of Online Shoppers, Q1 2013
•Top 3 Most Offered Payment Methods in B2C E-Commerce, in % of Online Shops, 2013
•Mobile Banking Users, by Eastern and Western Region, in % of Smartphone Owners, and Mobile Banking Activities, in %
•of Smartphone Owners, 2013
•Breakdown of Experience with Mobile Payments, in % of Consumers, 2012
•Used Mobile Payment Methods, in % of Mobile Payment Users, 2012
•Used Mobile Payment Methods, in % of Consumers, 2011 – 2013
•Top 10 Payment Methods Used in Mobile App Stores, in % of Consumers who Made Purchases in Mobile App Stores,
•2012

3.2. AUSTRIA
•Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, 2012

3.3. SWITZERLAND
•Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, 2012

4. WESTERN EUROPE

4.1. WESTERN EUROPE (Regional)
•Value of Mobile Payment Transactions, in USD billion, 2012& 2013f

4.2. UK (Top Country)
•Online and Mobile Payment Trends and News about Players, H2 2013
•Breakdown of Total Number of Online Card Transactions, by Credit and Debit Cards, in %, 2009 – 2012
•Value of Online Card Spending, in GBP billion, 2011&2012
•Awareness of Contactless Mobile Payments, in % of Consumers, April 2013
•Perception of Benefits of Contactless Mobile Payments, in % of Consumers, May 2012 & April 2013
•Perception of Limitations of Contactless Mobile Payments, in % of Consumers, May 2012 & April 2013

4.3. FRANCE (Top Country)
•Online and Mobile Payment Trends and News about Players, H2 2013
•Payment Methods Most Used in B2C E-Commerce, in % of Online Shoppers, H1 2013
•Number of NFC-Enabled Mobile Devices, in millions, June 2012 & September 2013
•Number of Contactless Payment Cards, in millions, April 2013, July 2013 & September 2013
•Number of Retail Stores with NFC Terminals, in thousands, April 2013, July 2013 & September 2013

4.4. ITALY
•Breakdown of B2C E-Commerce Sales by Payment Methods, by Credit Card, PayPal and Other, in %, 2011, 2012 & 2013e
•Breakdown of Payment Methods in B2C E-Commerce Other Than Credit Card and PayPal, in % of B2C E-Commerce Sales, 2011, 2012 & 2013e
•Share of B2C E-commerce on Total Credit Card Spending, in %, 2012
•Reasons for Not Shopping Online, Incl. Concerns about Online Payment, in % of Internet Users who do not Shop Online, 2012
•Breakdown of Positive Perception of Online Payments, in % of Online Payment Users, 2013
•Mobile Payment Transaction Value, in EUR million, 2010, 2011, 2012
•Breakdown of Mobile Payment Transaction Value by Type, in %, 2010, 2011, 2012

4.5. NETHERLANDS
•Online and Mobile Payment Trends and News about Players, H2 2013
•Breakdown of Preferred Online Payment Methods in B2C E-commerce, in % of Online Shoppers, 2012

4.6. SPAIN
•Mobile and Online Payment Trends and News about Players, H2 2013

5. EASTERN EUROPE

5.1. RUSSIA (Top Country)
•Online and Mobile Payment Trends and News about Players, H2 2013
•Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, July 2013
•Online Payment Transactions Value, in RUB billion, 2011 & 2013f
•Online Payment Penetration Rate, by Gender, in % of Consumers in the Relevant Group, March 2013
•Online Payment Activities of Daily Internet Users, August 2013
•Categories of Online Payments Made by Users, in % of Online Payment Users Grouped by Experience with Online Payment in Years, March 2013
•Share of Consumers Preferring Payment with Smart/Mobile Phone or Tablet over Payment with Wallet, by Total, Gender, Age, Household Income, Education, in % of Consumers in Relevant Group, June 2013

5.2. ESTONIA
•Value and Number of Domestic E-Commerce Card Transactions, by Debit and Credit Cards and Total, in EUR million and in thousands, Q2 2012 - Q3 2013
•Value and Number of Cross-Border E-Commerce Card Transactions, by Debit and Credit Cards and Total, in EUR million and in thousands, Q2 2012 - Q3 2013

5.3. POLAND
•Most Used Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2011 & 2012
•Breakdown of Most Preferred Payment Methods in B2C E-Commerce, in % of Online Shoppers, 2011 & 2012
•Mobile Payment Trends and News about Players, H2 2013

5.4. TURKEY
•Number of Online Payment Transactions with Cards, by Domestic Transactions, International Transactions and Total, in
•millions, Q1 2011 - Q3 2013
•Value of Online Payment Transactions with Cards, by Domestic Transactions, International Transactions and Total, in TRY
•billion, Q1 2011 - Q3 2013
•Number of Mobile Banking Users, in millions, June 2012 & June 2013
•Total Number of Financial Transactions Made with Mobile Banking, in millions, June 2013
•Number of Card Transactions Made with Mobile Banking, in millions, June 2012 & June 2013
•Mobile Banking Activities, in % of Mobile Banking Users, June 2013

5.5. UKRAINE
•Online and Mobile Payment Trends and News about Players, H2 2013
•Payment Methods Used in B2C E-Commerce, in % of Online Shoppers, 2012
•Value of E-Money Payment Transactions, in UAH million, Q1 2012 & Q1 2013

6. SCANDINAVIA

6.1. DENMARK
•Breakdown of Most Used Payment Methods in B2C E-Commerce, in % Online Shoppers, Q2 2013
•Breakdown of Most Preferred Payment Methods in B2C E-Commerce, in % Online Shoppers, January 2013

6.2. FINLAND
•Breakdown of Most Preferred Payment Methods in B2C E-Commerce, in % Online Shoppers, January 2013

6.3. NORWAY
•Breakdown of Most Preferred Payment Methods in B2C E-Commerce, in % Online Shoppers, January 2013

6.4. SWEDEN
•Breakdown of Most Preferred Payment Methods in B2C E-Commerce, in % Online Shoppers, January 2013