essie introduces new fall nail colors for 2017

NEW YORK, Aug. 22, 2017 /PRNewswire/ -- essie, a leader in luxury nail polish and America's nail salon expert since 1981, introduces six new nail colors for the perfect fall nails. Remember the relaxed, approachable cool that defined 1990s style? Rock'n'roll set the tone on the runways and celebs and supermodels sported dark nail colors with punk flair to express their blatant disregard for fashion rules.

It was this breath of fresh air that gave life to the new essie fall nail colors for 2017. This six-shade collection will inspire to create the perfect fall nail art look, with colors ranging from light baby pink to saturated dark purple to a deep wine red. With every stroke of the brush, each color takes you back in time. These six sleek nail colors are the perfect accessory to create fall nails, adding to your "so don't care" attitude. Create playful nail art for a modern twist on sultry dark nail colors of the nineties.

• girly grunge – soft silvery metallic with a light purple shine
• saved by the belle – light baby pink with a subtle blue undertone
• as if! – powdery periwinkle blue with a hint of red
• mixtaupe – warm ivory with a dash of pink
• knee-high life – deep wine red with purple undertones
• dressed to the nineties – dark purple with a green-blue shimmer

essie's new fall nail colors retail at $9.00 per bottle and will be available starting September 2017 at http://essie.com, fine salons and beauty destinations nationwide. To find more fall nail looks and nail art inspiration, visit http://www.essie.com/essie-looks/nail-art.aspx

about essie nail polish
the USA's nail salon expert since 1981, essie aims to inspire a love for the manicure experience with a wit and style that touches the hearts of women everywhere.  essie is the go-to nail brand for beauty professionals, industry insiders, celebrities and fashion icons around the world. as the color authority, essie is center stage on runways around the world, offering highly-anticipated color collections that drive trends season after season. the salon-quality formula and catchy, whimsical names has led to the creation of more than 1,000 shades. essie is a leader in nail luxury, committed to high-quality standards with an award-winning line of polishes and nail care products for every woman and salon professional. Since its introduction by Essie Weingarten, essie has delighted the color-obsessed with a love shared all over the world.

SOURCE essie

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