eSecuritel, Silverado Partner to Roll Out Comprehensive Cell Phone Insurance Program to Three Million Professional Truck Drivers

ATLANTA, Nov. 30, 2010 /PRNewswire/ -- eSecuritel announced that Silverado Network, a national network of owner-operated retail outlets, is now offering eSecuritel's cell phone insurance program to three million potential customers through 19 retail locations across the United States.

Silverado Network is the latest national wireless dealer to choose eSecuritel to provide cell phone insurance to its growing customer base. The eSecuritel program will cover wireless devices, including high-end smartphones, against damage, loss and theft. It will also provide a proven way for Silverado outlets to increase customer satisfaction while generating additional revenue.

"We chose eSecuritel's comprehensive package because it will contribute to our growing business needs and enable us to exceed our subscribers' expectations," said Michelle Schrier, National Operations Manager, Silverado Network. "The ability to supply our customers with an affordable insurance and replacement offering that delivers an added level of security and comfort when it comes to protecting their cell phones is gratifying."

Silverado Network's retail locations, which are found within truck stops across the country, provide a variety of high quality wireless services. Silverado customers purchasing a new handset at these locations can enroll immediately in the cell phone insurance program. Additionally, there are options to insure Silverado's refurbished handsets.  All future retail partners who join Silverado's network of owner-operated retail outlets will have access to eSecuritel's service protection program as well.

"Cell phones continue to serve as the lifeline for both personal as well as business communications," said David Leach, CEO of eSecuritel. "The expense associated with replacing today's damaged, lost or stolen devices continues to rise as these phones become increasingly more sophisticated. We're excited to offer Silverado a program that strengthens customer retention and boosts subscriber satisfaction through a comprehensive protection offering."

About Silverado Networks

Silverado is a national network of owner operated retail outlets within truck stop locations across the country. Silverado provides professional drivers with essential communication tools for their business and personal lives. Silverado has partnered with Celluphone, a 25-year veteran Master Agent in wireless, with the nation's premier carrier, to provide our passionate local owner-operators the support, services and guidance they need to succeed.

About eSecuritel

Founded in 2001, eSecuritel, the expert in comprehensive cell phone insurance and replacement programs, delivers an unparalleled customer experience for subscribers and profitability for carriers and dealers. Unlike other services where only malfunction is covered, eSecuritel provides phone protection for new, used, or prepaid wireless devices against loss, theft and accidental damage as well as mechanical/electronic failure and malfunction. As the cornerstone to our services delivery, our Handset Issue Tracking System, or HITS™ technology, easily integrates with a carrier's or dealer's systems, managing all aspects of the mobile phone insurance program from subscriber enrollment to claim fulfillment. It removes the burden of program management, making it possible to deliver faster adjudication and replacement services to subscribers. For more information, visit http://www.dealer.esecuritel.com

SOURCE eSecuritel