Ericsson CEO Hans Vestberg to Give Connected Creativity Keynote at MIPTV

PARIS, Feb. 14, 2011 /PRNewswire/ -- Hans Vestberg, President and CEO of Ericsson, will present the inaugural Connected Creativity keynote at MIPTV 2011 on Tuesday 5 April, in Cannes.

In presenting the "Shaping the Networked Society" Connected Creativity keynote, Hans Vestberg will outline his vision of a networked society and its impact on the media industry. Vestberg predicts that 50 billion connected devices will be in use by the year 2020.

Since joining Ericcson in 1991, Vestberg held various managerial positions in China, Sweden, Chile, Brazil and Mexico. After being Chief Financial Officer from 2007 to 2009, Hans Vestberg was appointed President and CEO of Ericsson in 2010.

Connected Creativity at MIPTV is the new global forum uniting the world's dominant market forces in technology, mobile media and entertainment, presented in partnership with GSMA, the organization which represents the worldwide mobile industry and which also produces the Mobile World Congress and Mobile Asia Congress events.

Connected Creativity at MIPTV is sponsored by Orange, Racana, Rovi and Vivendi Mobile Entertainment.

For more information on Connected Creativity at MIPTV, click here.

For more information on your MIPTV press accreditation, click here.

For more information on MIPTV, visit www.miptv.com.

Note to editors

ABOUT REED MIDEM

Founded in 1963, Reed MIDEM is a leading organiser of professional, international tradeshows. Reed MIDEM events have established themselves as key dates in professional diaries. The company hosts MIPTV, MIPDOC, MIPCOM, and MIPJUNIOR for the television and digital content industries, MIDEM for music professionals, MIPIM, MIPIM Asia, MIPIM HORIZONS and MAPIC for the property and retail real estate sectors.

Reed Exhibitions is the world's leading events organiser, with over 460 events in 36 countries covering 44 industry sectors. In 2010 Reed brought together over seven million active event participants from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East and Asia Pacific, and organised by 34 fully staffed offices.

SOURCE Reed MIDEM

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