Ergobaby Appoints New Chief Executive Officer Margaret Hardin

LOS ANGELES, May 6, 2013 /PRNewswire/ -- Ergobaby, the award-winning maker of the most ergonomic baby carriers available in the marketplace, today announced that Margaret Hardin, former President and COO of Munchkin Inc., has been named Chief Executive Officer.

(Photo: http://photos.prnewswire.com/prnh/20130506/LA08150)

"We conducted a comprehensive search looking for an executive with proven experience growing brands, a track record of innovation, and successful mergers and acquisitions experience," said Patrick A. Maciariello, Chairman of the Ergobaby Board of Directors, and Partner with Compass Group Management. "Margaret couldn't be a better fit for the aggressive growth plans we have in place for Ergobaby. She brings tremendous leadership, experience and vision to the brand and will drive growth through innovation, geographic expansion, and strategic acquisitions."

"I'm thrilled to join Ergobaby," says Hardin. "Over the past decade, the company has grown from an inspired idea by our founder, Karin Frost, to one of the world's most respected providers of quality products for infants, and their parents. This is a company with a deeply held mission, compelling history and exciting future. I'm looking forward to working with the talented staff, and our partners, as we continue to grow and build the reach of our brands."

Hardin joins Ergobaby with more than 13 years of experience in leadership roles within the infant and children's product industry. Most recently, she held the position of President and COO of Munchkin, a manufacturer of innovative infant and toddler products. Under her leadership, the company doubled revenues, driven by organic development, acquisitions, licensing partnerships, and geographic expansion. Prior to Munchkin, Margaret was at Proctor & Gamble.

Margaret holds a BBA from New Mexico State, and an MBA from the Booth Graduate School of Business, University of Chicago. She is a recipient of 2011 Hall of Fame Award from the College of Business at New Mexico State, and recipient of Distinguished Alumnus Award from University of Chicago School of Business.

About Ergobaby

First created in 2003, the Ergobaby Carrier was born out of the desire for mobility and comfort for both parent and baby, allowing parents to carry their baby from birth to toddler (7-45 lbs). Ergobaby now offers a broad range of innovative baby carriers, strollers, car seats, and related products to help meet the needs of today's parents and enable an active parenting lifestyle.  In 2011, Ergobaby acquired Orbit Baby Inc., makers of premium infant–to-toddler strollers and car seat systems, and continues to design and market these products under the Orbit Baby name. Ergobaby is headquartered in Los Angeles and is sold in more than 700 retailers and webshops in the United States and in over 40 countries internationally.

For more on Ergobaby, please visit: www.ergobaby.com.

For more on Orbit Baby, please visit: www.orbitbaby.com.

SOURCE Ergobaby

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