Equifax to Deploy Greenplum Enterprise Data Cloud Platform Company-Wide

SAN MATEO, Calif., May 4 /PRNewswire/ -- Greenplum Software, the world's leading data infrastructure company, today announced that Equifax Inc. (NYSE: EFX), one of the largest sources of consumer and commercial data in the world, has selected Greenplum's Enterprise Data Cloud™ (EDC) platform as the foundation for its company-wide advanced analytics efforts.

"The Greenplum Enterprise Data Cloud helps us continue to innovate and provide the industry's most advanced services and solutions to our business and consumer customers," said Robert Friedrich, vice president of Enterprise Data Architecture at Equifax.

The Greenplum EDC initiative is a bold new vision for bringing the power of self-service and collaboration to data warehousing and analytics, enabling organizations to unify their data and empower business units and analysts to see data in new ways and achieve insights faster than ever before.

"We're very pleased to be working with Equifax in building the future of advanced data analytics," said Scott Yara, co-founder and president of Greenplum. "With Greenplum, Equifax will continue to provide reliable and world-class information solutions."

About Equifax (www.equifax.com)

Equifax empowers businesses and consumers with information they can trust. A global leader in information solutions, we leverage one of the largest sources of consumer and commercial data, along with advanced analytics and proprietary technology, to create customized insights that enrich both the performance of businesses and the lives of consumers.

With a strong heritage of innovation and leadership, Equifax continuously delivers innovative solutions with the highest integrity and reliability. Businesses – large and small – rely on us for consumer and business credit intelligence, portfolio management, fraud detection, decisioning technology, marketing tools, and much more. We empower individual consumers to manage their personal credit information, protect their identity, and maximize their financial well-being.

Headquartered in Atlanta, Georgia, Equifax Inc. operates in the U.S. and 14 other countries throughout North America, Latin America and Europe. Equifax is a member of Standard & Poor's (S&P) 500® Index. Our common stock is traded on the New York Stock Exchange under the symbol EFX.

About Greenplum Software

This deployment comes on the heels of the recently announced Greenplum Chorus™, the industry's first commercially available Enterprise Data Cloud platform, and Greenplum Database 4.0, a major release of the company's high-performance database software.  Greenplum Chorus' innovative self-service provisioning, data collaboration and data services features offer global organizations the opportunity to complement their traditional enterprise data warehouse (EDW) with a new class of software that empowers people within an enterprise to more easily collaborate and derive insight from their data.  Greenplum Database 4.0 introduces the next generation of advanced workload management and self-healing fault tolerance capabilities, allowing it to comfortably power data warehouses and marts of any scale and complexity. Greenplum Database 4.0 also powers the databases provisioned by Greenplum Chorus.

Greenplum Software is the world's leading data infrastructure company. Greenplum is driving the future of data warehousing and analytics with its breakthrough products, including Greenplum Database, Greenplum Database Single Node Edition, and Greenplum Chorus—the industry's first Enterprise Data Cloud platform. The company's products and services embody the power of open systems, cloud computing, virtualization, and social collaboration—enabling global organizations to derive greater insight and value from their data than ever before possible. Greenplum customers include NASDAQ OMX, NYSE Euronext, T-Mobile, Havas Media, Skype, Zions Bancorporation, and Fox Interactive Media/MySpace. Every day, Greenplum's innovations in data computing reach hundreds of millions of people around the world, helping to power the global economy. For more information, visit www.greenplum.com.

SOURCE Greenplum Software

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