Entrata Integrates MapVida Technology; Enables Data-Driven Decision Making for Multifamily Marketers and Developers

DENVER, Aug. 7, 2017 /PRNewswire/ -- MapVida, a Denver-based data and predictive analytics company that improves decision-making for real estate marketers, developers, and investors, has partnered with Entrata, a leading technology platform for the multifamily industry. Through proprietary, patent-pending technology, MapVida transforms location data into meaningful insights that enable strategic decisions for Entrata clients.

"We're committed to delivering the smartest property management, marketing and online leasing technology, and integrating MapVida's predictive analytic solutions allows us to continue delivering on that promise," said Chase Harrington, chief operating officer at Entrata. "MapVida's ability to break down thousands of data points to find similarities and differences across neighborhoods is a game-changer for anyone looking to make better decisions and improve the renter experience."

"MapVida enables Entrata customers to support or refine market hunches with real data," said Mike Mauseth, co-founder of MapVida. "Whether the goal is faster lease-up, or identifying and replicating key successes, Entrata customers can leverage our tools and predictive models to quickly identify locations for the best business outcomes."

Integrating MapVida's solution tailors analysis to inform key marketing and site decisions. For example, clients can determine which neighborhoods (and neighborhood types) are best for:

• Generating leads;
• Converting leads into leases;
• Finding the most profitable residents; and
• Identifying the resident's next destination to assess acquisitions and sites

Learn about MapVida and partnership opportunities at MapVida.com.

About MapVida
Founded and based in Denver, MapVida is a data and predictive analytics company that uses patent-pending technology to translate massive amounts of location data, such as demographics, environment factors, and business atmosphere, into meaningful decision-making tools. The company helps marketers, investors, developers and other businesses put neighborhoods into context and find similarities or differences among locations across the country. To partner with MapVida or to learn more visit MapVida.com.

About Entrata
Founded in 2003, Entrata^® is the only comprehensive property management software provider with a single-login, open-access Platform as a Service (PaaS) system. Offering a wide variety of online tools including websites, mobile apps, payments, lease signing, accounting, and resident management, Entrata^® PaaS currently serves more than 20,000 apartment communities nationwide. Entrata's open API and superior selection of third-party integrations offer management companies the freedom to choose the technology and software that best fit their needs. For more information, go to entrata.com.

SOURCE MapVida

Related Links

http://www.mapvida.com