Entertainment One's SO SO Happy Names Madison Pettis as New Brand Ambassador

LOS ANGELES, Sept. 23, 2015 /PRNewswire/ -- Entertainment One Licensing (eOne) is proud to announce their fall 2015 campaign featuring actress Madison Pettis and lifestyle brand SO SO Happy. The 17-year old actress is best known for her various projects with Disney, including the hit film The Game Plan as the daughter of Dwayne "The Rock" Johnson, as well as the series Cory in the House and Lab Rats. Most recently Madison starred in the film Do You Believe, and guest starred on The Fosters and Parenthood. Premiering this November, Madison will voice the role of Zuri in Disney Channel's animated series, The Lion Guard.  

SO SO Happy's brand is based upon spreading messages of positivity and self-acceptance through its product line and its online communities.  The campaign featuring Pettis launches in print and online with Teen Vogue's October Young Hollywood Issue.

"I am so excited to be a part of the SO SO Happy family and get involved with such a positive and energetic brand," says Pettis.

"We are thrilled to be working with Madison who is such a talented and inspiring role model for young women. We are so proud that she has joined the strong lineup of ambassadors that support the SO SO HAPPY brand and community in the US and around the world," Nina Leong, SVP of Lifestyle, eOne Licensing said.

The brand currently retails at SOSOHappy.com, DollsKill.com, and other online retailers. For more information on SO SO Happy and this partnership please visit SOSOHappy.com.

About Entertainment One:
Entertainment One Ltd. (LSE:ETO) is a leading international entertainment company that specializes in the acquisition, production and distribution of film and television content. The company's comprehensive network extends around the globe including Canada, the U.S., the UK, Ireland, Spain, Benelux, France, Germany, Scandinavia, Australia, New Zealand, South Africa and South Korea. Through established Film and Television divisions, the company provides extensive expertise in film distribution, television and music production, family programming, merchandising and licensing, and digital content. Its current rights library is exploited across all media formats and includes more than 40,000 film and television titles, 4,500 hours of television programming and 45,000 music tracks.

About SO SO Happy:
SO SO Happy is a teen apparel and accessories brand featuring a cast of adorable monsters. The brand touts its values through messages of positivity: embracing individuality, being kind and spreading love. SO SO Happy contributes to organizations that support teens and young adults in crisis.

About Madison Pettis:
From playing daddy's little girl as the ballerina daughter of Dwayne "The Rock" Johnson in Disney's hit film "The Game Plan", to becoming part of a love triangle as a recurring guest star on ABC Family's hit series, "The Fosters", Madison Pettis has grown up in front of America's eyes.

Now 17 years old, Madison began making her mark in both television and film at the age of 6.  She began her career in her home state of Texas, and after booking a string of commercials, made her first TV appearance alongside the purple dinosaur on the PBS series, "Barney & Friends".

Along with "The Fosters", Madison's recent projects include starring in the film, "Do You Believe", where she took on the challenging role of a pregnant homeless runaway.  The Pure Flix release also stars Cybill Shepherd, Mira Sorvino, & Sean Astin.  Madison also landed a guest appearance in the series finale of NBC'S "Parenthood".

This month the NFL announced Madison as their new celebrity ambassador for their Junior apparel line.  Madison will make several public appearances this football season to celebrate the Super Bowl's 50^th Anniversary.

Madison got her first break in LA at age 7, and within a few weeks of arriving for her first pilot season, she booked a guest-star role on the pilot episode of "Jericho", starring Skeet Ulrich and directed by Jon Turteltaub.  That same pilot season, Madison auditioned for her very first feature film, Disney's "The Game Plan".  She went through a lengthy callback process to land the role of Dwayne "The Rock" Johnson's long-lost daughter, Peyton.  "The Game Plan" scored box office success by landing the #1 spot for two weeks in a row, earning $144 million worldwide.  That same year, Madison became the youngest Disney Channel star, playing the role of "Sophie", the President's daughter, on "Cory in the House" for two seasons. In a crossover episode between the two shows, Madison also guest-starred on the hit show, "Hannah Montana". 

Madison has worked with some of the biggest names in the business, including Will Smith on "Seven Pounds".  From the creator/producers of the hugely popular "Hannah Montana", Madison starred in the Teen Nick series "Life With Boys" for 2 seasons.  She also starred alongside Whoopi Goldberg in "Muppets Christmas: Letters to Santa".  Madison also starred in the Halloween movies "Mostly Ghostly 1 & 2", based on the popular "Goosebumps" series of books, and guest-starred on The Hub's "Haunting Hour"—both projects created by author R.L. Stine.  She has starred in several other projects for Disney, including "The Search for Santa Paws" and a recurring character in 10 episodes of the #1 hit Disney XD series, "Lab Rats".

Madison has expanded her talents to include animation voiceover work.  Her next project (a continuation of the iconic "Lion King" movie) called "The Lion Guard", will premiere on Disney Channel in November.  For 3 seasons she voiced the lead role of "Izzy in Disney Junior's series, "Jake and the Never Land Pirates", as well as the voice of George Lopez's puppy daughter, "LaLa", in "Beverly Hills Chihuahua Parts 2 & 3".  She also played the recurring voice role of "Adyson" on Disney Channel's "Phineas & Ferb".

Lending her time to charitable causes is also very important to Madison.  She has an older brother who is serving on active duty in the U.S. Army, so supporting America's troops & their families is a cause close to her heart.  Madison is the youngest entertainer ever to tour for the U.S.O. and has visited with thousands of children of service men & women at schools on military bases in the U.S. and Germany.  She has also helped raise funds for Trees For Troops, which provides free Christmas trees to military families. 

Madison has a strong fan base on social media with over 9.3 million followers.
5.7 Million on Facebook (www.Facebook.com/OfficialMadisonPettis)
2.2 Million on Instagram (www.Instagram.com/MadisonPettis)
1.4 Million on Twitter      (www.Twitter.com/MadisonPettis)

Photo - http://photos.prnewswire.com/prnh/20150923/269768

SOURCE Entertainment One Ltd.

Related Links

http://www.sosohappy.com