Enlightened Unveils Keto Cheesecakes and Snackable Dough Bites

The feel-good dessert brand continues expansion beyond ice cream aisle, into new categories

News provided by

Sep 29, 2020, 11:07 ET

NEW YORK, Sept. 29, 2020 /PRNewswire/ -- Enlightened, an innovator and one of the fastest-growing brands in the frozen dessert category, announces two major innovations in low-carb desserts, including the first keto-friendly Cheesecakes and Dough Bites to hit the freezer aisle.

Enlightened's collection of keto cheesecakes launches on eatenlightened.com on September 29. Each rich and creamy cheesecake is so indulgent, you'll wonder how it contains only 2g net carbs and no added sugar. These desserts come in a pack of two ready-to-eat mini cheesecakes and are available in five flavors:

Classic: Original New York style cheesecake with a vanilla almond crust, topped with whipped cream
Chocolate: Chocolate cheesecake with chocolate almond crust, topped with whipped cream
Strawberry: Original New York Style cheesecake with a vanilla almond crust and a strawberry jam filling, topped with strawberry cream
Pumpkin: Pumpkin cheesecake with a vanilla almond crust, topped with whipped cream
Caramel Chocolate: Caramel cheesecake with a chocolate almond crust, topped with chocolate chips and caramel cream

Snackable keto cookie dough and brownie dough bites are coming to shake up a freezer aisle near you. That's right -- Enlightened did the digging for you and bagged up the delicious bites of cookie and brownie dough found in their ice cream with just 2g net carbs per serving. These edible Dough Bites are gluten-free, 90-110 calories per serving, free of added sugar and require no baking -- enjoy them straight from the freezer! Scoop up Dough Bites in these five flavors:

Chocolate Chip: Classic chocolate chip cookie dough, as featured in Enlightened Caramel Chocolate Double Dough ice cream
Birthday Cake: Birthday cake cookie dough with rainbow sprinkles
Fudge: Rich, chocolatey fudge brownie dough, as featured in Enlightened P.B. Cookie & Brownie Dough ice cream
Peanut Butter: Peanut butter cookie dough with chocolate chips
Snickerdoodle: Sugar cookie dough with cinnamon spice

"Creating new ways for people to enjoy dessert without compromising on taste or nutrition has always been part of our brand DNA," Enlightened CEO and founder Michael Shoretz said. "In terms of new product innovation, 2020 is the biggest year in our company's history. We introduced our Fruit Infusions in the spring, and, now, we're thrilled to welcome low-carb cheesecakes and dough bites to our expanding portfolio of low-sugar treats."

Cheesecakes (MSRP $5.99) and Dough Bites (MSRP $4.49) are available at retailers nationwide and on eatenlightened.com.

About Enlightened
Enlightened is the first and largest brand within Beyond Better Foods, a New York City-based company founded by Forbes Under 30 alum Michael Shoretz in 2012. A pioneer in the frozen dessert category, Enlightened was one of the first low-calorie, low-sugar ice creams on the market. The brand is widely distributed in US retailers, such as Whole Foods, Walmart, Kroger, Shoprite, Publix and Target. Enlightened is recognized for producing innovative feel-good frozen desserts, including its dairy-free and vegan line introduced in 2018 and the Keto Collection in 2019. Enlightened expanded into new categories in 2020 with collections of Fruit Infusions, keto-friendly Cheesecakes and snackable Dough Bites. Shoretz founded Beyond Better Foods from inspiration from his personal training clients' desire for healthy alternatives to their favorite sweet, salty, spicy and savory treats. Beyond Better Foods now includes Enlightened, Bada Bean Bada Boom and Cloud10.

For more information on Enlightened, visit eatenlightened.com.

SOURCE Enlightened Ice Cream