Research platform leader expands product offering to give faster, better and higher quality insights to client research
SANTA MONICA, Calif. , May 10, 2022 /PRNewswire/ -- Fuel Cycle, Inc. today announced the customer preview of Ignition Research & Insights Solutions (Ignition Solutions), a recently enhanced self-service solution that provides seamless research services, including qualitative and quantitative research.
Fuel Cycle customers — such as market researchers, UX researchers, product managers and marketers — can now leverage Ignition Solutions to generate fast and actionable insights, covering almost all possible use cases. This includes product experience, brand experience, market insights, ad insights and digital experience. For example, a product manager can use Ignition Solutions' Feature Prioritization methodology to automatically help product leaders identify critical features for their customer base while having access to a suite of concept, logo, creative and packaging testing solutions.
Ignition Solutions provides fast, actionable insights through a suite of agile market research applications. It includes robust methodologies with customizable survey templates, rapid data collection and automated advanced analytics.
"Today's complex business environment requires leaders to translate customer insights into action quickly. Most research processes cannot deliver insights that are simultaneously timely, affordable and intelligent," said Rick Kelly, chief product officer at Fuel Cycle. "Fuel Cycle's objective is to make customer insights the lifeblood of businesses everywhere by making it more accessible. Our updated Ignition Solutions enable anyone — from researcher to non-researcher — to gather actionable intelligence via an easy-to-use interface, thus supporting increased business agility."
Fuel Cycle's Fortune 500 customers can purchase subscriptions to its Market Research Cloud platform, which now includes Ignition Solutions in addition to CoRe research community, FC Live focus groups, Fuel Cycle Exchange Marketplace and on-demand panels.
Fuel Cycle customers can get started with the new Ignition Solutions preview within the Fuel Cycle platform. To learn more, visit fuelcycle.com.
About Fuel Cycle
Fuel Cycle's award-winning Market Research Cloud is the most comprehensive intelligence gathering ecosystem that exists today. Our platform enables decision-makers to maintain constant connections with their customers, prospects, and users to uncover real-world actionable intelligence. By integrating human insight with critical business data, and through automated quantitative and qualitative research solutions, Fuel Cycle's Market Research Cloud powers product innovation, brand intelligence, and enhanced user experience. Breakthroughs require action. We built Fuel Cycle to ignite it. For more information, visit: fuelcycle.com.
Contacts:
Patrick Ip, Vice President of Product Marketing
(209) 604-8832
[email protected]
BLASTmedia for Fuel Cycle
Nikita Robinson
(317) 806-1900 ext. 174
[email protected]
SOURCE Fuel Cycle
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