Empowered Products Increases Sales of PINK® by 182% in South Korea

LAS VEGAS, Sept. 28, 2011 /PRNewswire/ -- Empowered Products, Inc. (OTCBB: EMPO) reports a 182% increase in year-over-year sales of PINK Silicone®, PINK Water®, and Hot PINK® to customers in South Korea as of 31 August 2011. Korean distributor, The Real Standard, is selling Empowered Products' PINK® for Women line, to hospitals throughout the country. This symbiotic relationship has the potential to rapidly expand to more wholesale clients in additional industrial sectors throughout The Real Standard's Korean consumer base.

Since the acquisition of our former Hong Kong-based distributor, Polarin, earlier in 2011, Empowered Products-Asia has gained valuable access to sell directly to Korean customers such as The Real Standard.  The benefits thus far are greatly reduced shipping and overhead costs. According to Empowered Products CEO Scott Fraser, "We fully expect to parlay this highly successful relationship into an expanding sales presence throughout the Korean Peninsula – and across the Asian/Pacific Rim as a whole."

Already, Empowered Products has been receiving extremely positive feedback from our growing list of Asian customers regarding our seamless sales transactions -- all the way from production and shipping to order-tracking, reorders, and customer service -- and our focus now is on expanding our trademark PINK® and GUNOIL® brands throughout this consumer intensive region.

About Empowered Products, Inc.

Empowered Products, in just our first nine years of operation, has quickly forged a commanding presence in the global wellness industry with the development, manufacture, and worldwide distribution of currently 17 high quality, elegantly packaged health products. Headquartered in Nevada, USA, our empowering products are currently available at over 3,000 retail locations in more than 30 countries spanning four continents.  Investors are encouraged to visit the company's website at www.EmpoweredProducts.com and to call our EMPO Shareholder Request Line: 877-305-1160

SOURCE Empowered Products, Inc.

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