Emoticons Come to Life! Moji Mi Toys Announced by Little Kids Inc.; Set to Make Their Debut at Toy Fair

SEEKONK, Mass., Feb. 10, 2015 /PRNewswire/ -- What does Moji say? The world is about to find out! Little Kids Inc. today announced a brand new line of play products – Moji Mi characters. Moji Mi are "living" emoticons that express their moods via an array of sounds when their hair is tickled. This colorful line of toys consist of four unique characters, each with their own personality.

Perfect for kids ages 6 and up, Mojis have their own silly language and love to chat with you – and each other – all day long. These cute little characters express feelings through unique sounds, including happy, frazzled, grumpy, silly, startled, bored, and more. Moji Mi come in the shape of four unique, colorful characters so kids can choose their personal favorite or collect them all for non-stop fun. Retailing for $5.99, Moji Mi are perfect for collecting. 

Moji Mi will be making their debut at the 112^th annual North American International Toy Fair on February 14-17 at the Jacob K. Javits Center in New York on the main show floor. For those attending Toy Fair, be sure to head to the Little Kids Inc. booth (Booth #2637) for a photo-op with these new characters and a chance to win a prize.

For more information about Moji Mi, please visit moji-mi.com. In addition to information on the products, the newly launched website features games, activities, videos and more. Moji Mi can also be followed on Facebook, Twitter, YouTube and Instagram.

About Little Kids Inc.
Little Kids® Inc. was founded in 1989 by toy industry leader and former Toy Industry Association Board Member, Jim Engle.   Little Kids develops, manufactures and markets innovative and award-winning bubble, sports, novelty and activity toys that promote thoughtful and creative play.  Consumers recognize Little Kids toys for their high quality, value and durability.  Little Kids brands include Fubbles®, and No-Spill® Bubbles, a category the company created with its patented No-Spill® Bubble Tumbler® toy.  Other Little Kids brands include Hall Stars®, Junk Ball® Sports, Putty Mania™, and Moji-Mi™. Little Kids' licensed toy portfolio includes Nickelodeon™ with brands such as PAW Patrol™, Dora and Friends™, SpongeBob SquarePants™, Teenage Mutant Ninja Turtles™ and Bubble Guppies™, as well as PEEPS®, Sesame Street™ and Jelly Belly™ bubble and novelty toys.  Little Kids is privately owned enterprise headquartered in Seekonk, MA.

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SOURCE Little Kids Inc.

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