EMEA Group Operator Selects Redknee's Converged Platform To Drive Growth

Centralized platform supports multiple properties to drive customer growth and profitability

TORONTO, April 22 /PRNewswire-FirstCall/ - Redknee (TSX:RKN), a leading provider of business-critical billing and charging software and solutions for communications service providers, today announced it is supporting a group operator in EMEA to reduce its OPEX by consolidating the customer care and billing capabilities of its multiple properties onto one centralized platform. Today Redknee is managing the group operator's four properties in support of the operator's aggressive growth strategy to quickly expand across the region. In addition to this new contract, Redknee's Turnkey Converged Billing platform (TCB) is also supporting group operators in the APAC and Americas regions to successful grow their businesses in the competitive high growth markets.

Redknee's Turnkey Converged Billing platform enables operators to realize the benefits of a fully converged real-time billing and customer care platform. With TCB, all subscribers, irrespective of payment type or access technology, can be managed on one consolidated platform, allowing operators to quickly launch targeted promotions and services and deliver an enhanced subscriber experience.

Peter Mottishaw, Principal Analyst at Analysys Mason reiterates the value and benefits that operators can achieve by consolidating their platforms.

"Operators can reduce operating costs and total cost of ownership by consolidating billing and customer care platforms and standardizing operational processes. In addition, as converged platforms consolidate all subscriber data into a single view it enables operators to derive new revenue streams with better targeted promotions and increased opportunities to up-sell additional services to their customers."

Redknee's cloud-based solution further extends the benefits of a converged platform by enabling operators to launch operations into new markets and still be supported by one platform. From a group operations point of view, operators can standardize processes, have an overview of how different markets respond to services and keep a tight control over costs. For the operator's entities, TCB gives them the flexibility to launch their own targeted promotions and services quickly and the agility to manage multiple international currencies and tariffs, and ensure that taxation and local regulatory mandates are adhered to.

Lucas Skoczkowski, Redknee's CEO, commented:

"We are pleased to be supporting another group operator to drive customer growth and profitability at all of its properties. This latest deployment of our cloud-based solutions reiterates Redknee's successful strategy to provide scalable products that support the performance requirements of high tier and group services operators. At Redknee, we are continuing our investment in solutions that serve the high growth markets of Africa, the Middle East and Asia Pacific, along with the Tier-1 markets of the Americas, Europe and Australia, to support the success of our customers and the execution of our growth strategy."

For more information about Redknee and their solutions, please go to www.redknee.com.

About Redknee:

Redknee is a leading global provider of innovative communication software products, solutions and services. Redknee's award-winning solutions enable operators to monetize the value of each subscriber transaction while personalizing the subscriber experience to meet mainstream, niche and individual market segment requirements. Redknee's revenue generating solutions provide advanced converged billing, rating, charging and policy for voice, messaging and new generation data services to over 70 network operators in over 50 countries. Established in 1999, Redknee Solutions Inc. (TSX: RKN) is the parent of the wholly-owned operating subsidiary Redknee Inc. and its various subsidiaries. References to Redknee refer to the combined operations of those entities. For more information, visit www.redknee.com.

SOURCE Redknee Solutions Inc.