Elevated Pet Label max-bone Closes Series A

WEST HOLLYWOOD, Calif., March 5, 2019 /PRNewswire/ -- max-bone, the first-ever branded pet label innovating the pet industry with elevated collections of pet accessories, founded by female entrepreneur Parisa Fowles-Pazdro, today announced the closure of their Series A fundraising. The round was led by Colle Capital, with participation from leading international law firm Cooley LLP. Funds will aid in further accelerating max-bone's direct-to-consumer business and the brand's global expansion.

"As an investor in max-bone we were drawn by Parisa's vision in a truly best of class luxury pet accessories market," said Victoria Grace, Founding Partner at Colle Capital. "The consumer market has evolved tremendously to the point where branding and retail experiences have shifted dramatically to D2C platforms. max-bone is perfectly positioned for this dynamic."

max-bone provides timeless and sophisticated pieces, designed for pets with the consumer in mind. The brand takes influence from fashion, art, and architecture, combined with upscale functionality, to deliver pet apparel, toys, beds, leashes, and more, that are effortlessly elegant.

"We are delighted to be working with Parisa and team—she is an amazing entrepreneur and is building an amazing company," said David Young, Partner at Cooley LLP. "This transaction is an early step for max-bone, which we expect to continue to evolve into one of the iconic luxury brands."

"We are excited to announce our Series A capital raise with our new partners," said Parisa Fowles-Pazdro, CEO and Founder of max-bone. "We will be looking to make a major investment into our core team, with hires in Los Angeles and New York City. Our focus has always been a D2C business-model, and we will now have a significant push into the digital and social markets. We are excited about our future and the growth this will allow for the business. Having grown the brand in an organic manner, with a strong following, we will now project the brand to being one of the largest pet business globally, in a major growth market – with strong year-on-year growth. I am always excited to be designing beautiful pieces that bring comfort, quality and happiness for the most important family member."

For additional information, please visit www.maxbone.com.

About max-bone:
Founded in 2016 by Parisa Fowles-Pazdro, max-bone is the first-ever branded pet label, innovating the pet industry with elevated collections of apparel, toys, beds, leashes, and more. max-bone follows culture rather than trends, combining influences from fashion, art, and architecture, with practicality, to deliver pet accessories that are effortlessly elegant and thoughtfully designed for upscale functionality. max-bone's lifestyle products are designed to fit all dog breeds and sizes. The timeless pieces ship globally via max-bone's robust direct-to-consumer business and are also available within the brand's bi-coastal showroom locations, as well as key retail partners including Nordstrom, Neiman Marcus, and Saks Fifth Avenue. The brand grew rapidly, shipping products worldwide, from Asia, Europe and across the United States – Parisa built max-bone to cultivate a well-designed lifestyle for pet owners, with coveted products that fit seamlessly into anyone's home. Favored by celebrities including Gwyneth Paltrow, Katherine Schwarzenegger, and Kylie Jenner, the brand recently partnered with Disney on a collection celebrating Mickey's 90th Anniversary, and is planning to unveil additional highly curated collaborations in the coming months.

About Colle Capital:
Colle Capital Partners, based in NYC & Los Angeles, is a global, opportunistic, early stage technology venture fund. The fund focuses on AI/ML/Deep Learning solutions in various verticals, such as healthcare, fintech, logistics and other overlooked sectors. www.collecapital.com

SOURCE max-bone

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http://www.maxbone.com