Elena Pierce joins in/PACT Inc. as Chief Operating Officer
CHARLESTON, S.C., Nov. 27, 2018 /PRNewswire/ -- in/PACT, a cloud-based charitable giving fintech and social good loyalty platform, announced the appointment today of Elena Pierce, a seasoned executive from the financial services and payments industry, as its new Chief Operating Officer.
Pierce will lead the company's partnerships with a growing number of U.S. financial institutions using in/PACT's consumer-facing charitable giving platform GoodCoin™. The institutions signed to date encompass a potential audience of some 76 million debit and credit card customers. in/PACT has signed a strategic commercial agreement with the world's leading provider of software solutions to the financial services industry.
"As the world celebrates Giving Tuesday, we're delighted to be able to welcome Elena as a recognized leader onto the in/PACT team," said John McNeel, Co-Founder and CEO. "She has the kind of deep strategic and leadership skills that can help us go to the next level as we continue to transform charitable giving through financial services channels."
Pierce has broad-based experience across product lines and customer segments from some of the nation's largest financial services brands. Prior to joining in/PACT, she led sales for strategy services at Fiserv, primarily focused on credit unions.
"Making payments and banking the best it can be has been at the center of my career," said Pierce. "I'm thrilled to lead in/PACT on its mission to make giving easy, while complementing financial institutions' objectives."
With GoodCoin™, a white labeled platform specifically designed to be embedded in the financial institution's digital banking experience, customers can send their contributions directly from their debit or credit cards, online banking accounts or from within the mobile banking apps of the participating financial institutions.
In honor of Giving Tuesday and as part of its mission to grow the worlds heart, in/PACT announced a product release to provide GoodCoin users the ability to celebrate #GivingTuesday every month, by making monthly recurring donations to the charities they care about most.
As online giving grows at double-digit rates, financial institutions are transforming their digital services," said Pierce. "With in/PACT's GoodCoin™ solution, we can help them open a new channel for customer or member engagement, positively impact acquisition, retention, and income, all while growing the share of wallet that goes to charitable giving."
For more information visit www.inpact.com or www.GoodCoins.io
SOURCE in/PACT
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