Eagle Rare Bourbon To Honor Those Who Lead Rare Lives

FRANKFORT, Ky., Sept. 9 /PRNewswire/ -- Eagle Rare Single Barrel Bourbon Whiskey has won its share of honors and awards. Now the Bourbon is sharing its passion for excellence by introducing the Rare Life Award. This annual honor will be awarded to one person with an amazing life story that demonstrates the Bourbon's core values of courage, leadership, survival, heroism, devotion and character.

Nominations are now being accepted for the "Lead a Rare Life" Contest online at www.eaglerarelife.com. The winner will be awarded a $10,000 donation to the charity of their choice. Entries will be posted at the Eagle Rare website online and the general public can vote on who they think most embodies the "Rare Life" core values through January 1, 2011. A winner will be chosen from the finalists and announced in early February 2011.

"We're thrilled to announce this new award," said Kris Comstock, Eagle Rare Bourbon brand manager. "This country is filled with courageous, honest, hardworking people who lead rare lives everyday. We want to hear their stories. Eagle Rare Bourbon embodies life, liberty and the pursuit of happiness. This award will honor those who do the same. We think rare lives deserve to be rewarded."

About Eagle Rare Bourbon

Eagle Rare Single Barrel Bourbon Whiskey is part of the award-winning Buffalo Trace Distillery, a family-owned company based in Frankfort, (Franklin County), Kentucky. The distillery's rich distilling tradition dates back to 1787 and includes such legends as E.H. Taylor, Jr., George T. Stagg, Albert B. Blanton, Orville Schupp, and Elmer T. Lee.  Eagle Rare Bourbon is a ten-year-old single barrel bourbon that has won multiple awards, including five double gold medals from the San Francisco World Spirits Competition. To learn more about Eagle Rare visit www.greatbourbon.com. To learn more about the Rare Life Award Program visit www.eaglerarelife.com.

SOURCE Buffalo Trace Distillery