DST Webinar To Discuss The Business Value Of Customer Experience Programs

EL DORADO HILLS, Calif., April 9, 2013 /PRNewswire/ -- DST Output, LLC, part of the Customer Communications Segment of DST Systems, Inc., today announced an upcoming webinar about Customer Experience, or CX, and why businesses should start a program.

The webinar – "Send Your Customer Experiences Soaring with Exceptional Customer Communications" – will be offered Wednesday, April 24, 2013 at 1:00pm Eastern Daylight Time. Presenters will be Maxie Schmidt-Subramanian, Senior Analyst for Forrester Research, Inc., and Mike Miller, Vice President, Product Management and Enterprise Architecture, for DST's Customer Communications Segment.

"Customers interact with companies in multiple ways these days," says Mr. Miller, "and business leaders need to capitalize on those various experiences. The webinar will help these professionals understand why Customer Experience matters and how to engage their customers in a way that will foster profitable interactions."

In addition to gaining better insight into what Customer Experience means, webinar attendees will learn:

• How customer communications impact customers' experiences,
• How to design customer communications that reinforce a brand's customer experience, and
• How to start a successful program to improve customer communications.

To register for "Send Your Customer Experiences Soaring with Exceptional Customer Communications," visit https://cc.readytalk.com/r/rwqhsml5udd5.

About the Customer Communications Segment of DST
The Customer Communications Segment of DST Systems, Inc. consists of DST Output, LLC and its subsidiaries and related affiliates, including Lateral Group NA, LLC and Newkirk Products, Inc. Together these businesses provide cross-media customer communications that address the broad spectrum of consumer preferences. Last year, the Segment produced more than 3.5 billion transactional communications that were received via postal, e-mail, Web, and mobile applications. For more information, visit www.dstoutput.com.

SOURCE DST Output, LLC