Dr. Sheffield's Introduces Charcoal Toothpaste in a Fully Recyclable Aluminum Tube
NEW LONDON, Conn., Aug. 30, 2021 /PRNewswire/ -- Dr. Sheffield's, the inventors of toothpaste, will now package its certified natural, fluoride-free Charcoal toothpaste in aluminum metal tubes, it was announced today. Over the next several months, the entire collection of nine cruelty-free, non-GMO flavors of Dr. Sheffield's Certified Natural Toothpaste will be transitioned to fully recyclable aluminum tubes.
"We researched a host of new packaging options, to find the one that matches our high standards of sustainability and quality. Our research determined that aluminum was the clearest choice versus other options like plastic, which often ends up in landfills or worse, in the oceans. As a result, we made a significant investment into modern automated packaging equipment to allow us to manufacture toothpaste packaged in aluminum tubes at high speeds," noted Jeffrey Davis, CEO of Sheffield Pharmaceuticals, makers of Dr. Sheffield's Naturals. "Although recyclable plastic tubes are certainly a more cost-effective option, plastic recycling has been a failure, and a recyclable plastic tube is less effective at preserving the quality of our product," Davis adds.
Aluminum is the most recycled metal on the planet; it creates a very robust package that preserves the original flavor and quality of the product almost indefinitely and, as opposed to plastic it can be recycled over and over with no degradation. It is estimated that over 75% of aluminum ever produced in the US is still in circulation. Aluminum is the most valuable item in the recycling bin, as opposed to plastic, which has no value.
The full line of great-tasting Dr. Sheffield's Toothpastes are certified according to the strict standards of the Natural Products Association and contain no fluoride, GMOs, synthetic detergents or foaming agents, and no artificial colors, flavors or sweeteners. Dr. Sheffield's Naturals is certified cruelty-free by Leaping Bunny, signifying no animal testing at any stage of product development, and verified by the Non GMO Project.
About Dr. Sheffield's Toothpaste
Dr. Sheffield's is a new line of toothpaste made from an age-old recipe reminiscent of simpler times. In the mid-1870s, Dr. Washington W. Sheffield, a respected dentist from New London, Connecticut, invented a 'creme dentrifice' for his patients, replacing the unsavory powders of the time. He was the first to put toothpaste in a tube, and the rest is history. Over 160 years later, Sheffield is back and harsh synthetics are out. Sheffield's timeless formulas are still free of fluoride, synthetic detergents and foaming agents, GMOs and artificial colors, flavors, sweeteners - and actually taste good!
Dr. Sheffield's is available at CVS, Amazon.com, Rite Aid, Walgreens and Bed, Bath & Beyond stores for an average retail price range of $5.99 to $7.50.
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SOURCE Sheffield Pharmaceuticals, LLC
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