DivX Expands Presence in China through Partnership with Leading Digital TV Manufacturer

SAN DIEGO and SHENZHEN, China, Nov. 4, 2010 /PRNewswire/ -- DivX®, a division of Sonic Solutions® (Nasdaq: SNIC), and Konka Group, a leading global TV manufacturer, today announced a new partnership in which Konka will integrate DivX® technology into its line of 2010 digital TVs (DTVs). The agreement covers all levels of DivX certification, including DivX Plus™ HD -- the premium level of DivX Certification for MKV playback.

(Logo:  http://photos.prnewswire.com/prnh/20081124/DIVXLOGO)

(Logo:  http://www.newscom.com/cgi-bin/prnh/20081124/DIVXLOGO)

Konka is the latest in a series of Chinese digital television manufacturers to adopt DivX technology. Illustrating the strong value of DivX video playback in the Chinese digital television market, DivX now works with the top three TV manufacturers in the region.

"DivX has an extremely well known brand that is synonymous with high-quality video," said Lin Gaike, Vice President of Konka Group. "Our collaboration with DivX will enable Konka to expand and enhance the 'Wang Rui' feature set and continue to evolve the consumer viewing experience."

One of the largest DTV manufacturers in China, Konka has over 50 subsidiaries and an international business network that covers more than 100 countries and regions. DivX will be integrated into Konka's 'Wang Rui' LED 98 series of smart TVs, which feature a nano-LED display with 12-bit second-generation color-wheel technology, providing rich color performance. The addition of DivX certification will enable users to playback high-quality DivX videos purchased from major online retailers through a USB drive.

Known for great performance, stunning visual quality, and interoperability on any DivX Certified® device, DivX provides consumers a comprehensive digital media solution that supports the majority of high-quality Internet video on TVs and other consumer electronics devices.

"Our latest agreement with Konka is another example of the interest and traction we are experiencing with Chinese consumer electronics manufacturers," said Matt Milne, Executive Vice President and General Manager, DivX. "We are pleased that Chinese consumers will now have even more ways to enjoy stunning DivX video playback on their digital televisions."

DivX creates, distributes, and licenses digital video technologies that span the "three screens" comprising today's consumer media environment — the PC, television, and mobile devices. Over 300 million DivX devices have shipped into the market worldwide from leading consumer electronics manufacturers. DivX also offers content providers and publishers a complete solution for the distribution of secure, high-quality digital video content. Driven by a globally recognized brand and a passionate community of hundreds of millions of consumers, DivX is simplifying the video experience to enable the digital home.

For more information about DivX, visit www.divx.com.

About Konka

Established in 1980, Konka Group is China's first Sino-foreign joint consumer electronics enterprise. In 1992, the company's A-share and B-share were listed on the Shenzhen Stock Exchange. Now Konka has total assets of 9.3 billion, net assets of 3.7 billion, total capital of 1.2 billion shares, with large-scale central enterprises – Overseas Chinese Town (OCT) Group as its largest shareholder. Konka Group owns a wide and sound marketing network by establishing over 50 subsidiaries, hundreds of sales offices and more than 3,000 service outlets. Overseas, its business network covers more than 100 countries and regions. Total number of users achieves 100 million globally. "KONKA" trademark has been certified by the state as "Chinese Famous Trademark", and selected as "Most Valuable Chinese Brand" for many consecutive years. Its brand value is now more than 15.1 billion.

For more information about Konka, visit www.konka.com.

About Sonic Solutions

Sonic Solutions® (NASDAQ: SNIC) enables digital media from Hollywood to Home. For more than a decade, Sonic products, service, and technology brands including Roxio®, RoxioNow™, DivX®, and MainConcept, have fueled home entertainment, powered rich digital media functionality on a range of platforms for a variety of partners, and inspired unique personal media experiences for hundreds of millions of consumers. Sonic technologies are now combining to deliver a universal platform for Hollywood Studios, retailers, consumer electronics manufacturers, and PC OEMs that provides consumers instant access to premium entertainment from virtually anywhere. Sonic Solutions is headquartered in Marin County, California. Learn more at www.sonic.com.

Forward Looking Statements

This release may contain forward looking statements that are based upon current expectations, including the launch, distribution, and market acceptance of DivX Plus HD. Actual results could differ materially from those projected in the forward looking statements as a result of various risks and uncertainties, including those discussed in Sonic Solutions' annual and quarterly reports on file with the Securities and Exchange Commission. This press release should be read in conjunction with Sonic Solutions' most recent annual report on Form 10-K, Form 10-Q and other reports on file with the Securities and Exchange Commission, which contain a more detailed discussion of the Company's business including risks and uncertainties that may affect future results. Sonic Solutions does not undertake to update any forward looking statements.

Sonic, the Sonic logo, Sonic Solutions, Roxio, RoxioNow, DivX, DivX Plus, DivX Certified and Hollywood to Home, are trademarks or registered trademarks owned by Sonic Solutions in the United States and/or other countries. All other company or product names are trademarks of their respective owners and, in some cases, are used by Sonic Solutions under license.

SOURCE DivX

WANT YOUR COMPANY'S NEWS FEATURED ON PRNEWSWIRE.COM?

440k+
Newsrooms &
Influencers

9k+
Digital Media
Outlets

270k+
Journalists
Opted In

GET STARTED