SCOTTSDALE, Ariz., May 10, 2011 /PRNewswire/ -- Discover the World Marketing has partnered for the first time with the prestigious luxury Steigenberger Hotel Group to increase its sales in Asia and Europe. This new marketing representation will be handled by the Discover offices in China, Czech Republic, Greece, Hong Kong, Hungary, Indonesia, Italy, Japan, Korea, Malaysia, Philippines, Poland, Singapore, Spain, Taiwan and Ukraine.
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"In expanding our sales effort, we wanted to streamline our sales process while increasing our global market share," said Steigenberger CEO Arco Buijs. "We looked to Discover the World Marketing because of their proven track record, one central point of contact and their strong presence, especially in Asia where we needed more focus."
"Steigenberger Hotel Group has an outstanding reputation for its product and guest services just as we do in travel representation," said Jenny Adams, CEO of Discover the World Marketing. "This is a great match. Our offices will develop new marketing initiatives to provide Steigenberger Hotel Group with its desired revenue results. We look forward to a long and fruitful partnership."
For more information about Discover the World Marketing, visit www.discovertheworld.com or call (480) 707-5566 or +44 207 107 2303.
About Discover the World Marketing
Discover the World Marketing has earned a reputation as a leader in global travel distribution and its success in developing a worldwide network of 85 offices in more than 60 countries capable of exceptional representation performance is unmatched. With a portfolio of 67 clients utilizing its sales, marketing and business process outsourcing services, Discover the World Marketing remains a dominant innovator for the travel industry.
About Steigenberger Hotel Group
The Steigenberger Hotel Group currently operates 78 hotels under the brand names Steigenberger Hotels and Resorts and InterCity Hotel in Germany, Austria, Switzerland, the Netherlands and Egypt. The Steigenberger Hotel Group name stands for top-class European hotels, incomparable hospitality and exquisite service for more than 80 years. All hotels in the group, whether traditional or modern, cater to the very highest expectations of its guests.
SOURCE Discover the World Marketing
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