Direxion Investments Launches Three 2X Leveraged ETFs

NEW YORK, July 29, 2014 /PRNewswire/ -- Direxion Investments, an ally for both strategic and tactical investors seeking to solve for better investment outcomes, announced today the launch of three leveraged exchange-traded funds (ETFs). The investment vehicles seek to achieve 200% of the daily performance of their respective benchmarks, and are competitively priced, offering a net expense ratio of 0.60%*.

"Investors continue to share with us that they are looking for a wider selection of strategies to obtain targeted, leveraged equity-market exposure at a reasonable price, and we are responding to their feedback," said Brian Jacobs, President of Direxion Investments. "These three ETFs are part of our effort to build up our suite of 2X leveraged funds and provide as many options as possible for experienced traders to achieve risk-managed returns regardless of market conditions, or their preferred amount of leverage."

Direxion launched the Direxion Daily S&P 500 Bull 2X Shares (SPUU), on May 28, 2014. The ETF seeks to obtain 200% of the daily performance of the S&P 500 Index, and includes a net expense ratio of 0.60%.

Like all leveraged ETFs, these Direxion products are intended only for traders with an in-depth understanding of the risks associated with seeking leveraged investment results, and who plan to actively monitor and manage their positions. There is no guarantee that the funds will meet their objectives.  

"We take input from our clients very seriously, and we will continue to develop innovative and cost-efficient alternative strategies that meet their needs," said Mr. Jacobs. "Leveraged ETFs can be extremely effective tools for those who take the time to understand their associated risks. We are always on the lookout for ways to maximize the selection of leveraged ETFs and other solutions that challenge old standards."

About Direxion Investments

Direxion Investments, managed by Rafferty Asset Management, LLC, offers highly liquid, tactical and strategic institutional-style ETFs and Mutual Funds for investors seeking to solve for better investments outcomes. The firm provides a wide range of index-based products that offer directional options, magnified exposure and long-term, rules-based strategies. Founded in 1997, the company has approximately $8.4 billion in assets under management as of June 30, 2014. Our diverse suite of products helps traders and investors stay nimble in the short term—and pursue strategies for the long term—as they navigate today's ever-changing markets. For more information, please visit www.direxioninvestments.com.

*Rafferty has contractually agreed to waive all or a portion of its fees and/or reimburse the funds for expenses through September 1, 2015, to the extent that the funds' net annual operating expenses exceed 0.60% (excluding, as applicable, among other expenses, taxes, leverage interest, acquired fund fees and expenses, dividends or interest on short positions, other interest expenses, brokerage commissions, expenses incurred in connection with any merger or reorganization and extraordinary expenses such as litigation).

There is no guarantee that the funds will achieve their objectives.

For more information on all Direxion Shares daily leveraged ETFs, go to www.direxioninvestments.com, or call us at 866-476-7523.

The ETFs are not suitable for all investors and should be utilized only by sophisticated investors who understand leverage risk, consequences of seeking daily leveraged investment results and intend to actively monitor and manage their investments. Due to the daily nature of the leverage employed, there is no guarantee of amplified long-term returns. Past performance is not indicative of future results.

An investor should consider the investment objectives, risks, charges, and expenses of Direxion Shares carefully before investing. The prospectus and summary prospectus contains this and other information about Direxion Shares. Download a prospectus and summary prospectus at www.direxioninvestments.com. The prospectus and summary prospectus should be read carefully before investing.

Risks:
Investing in the funds may be more volatile than investing in broadly diversified funds. The use of leverage by a fund increases the risk to the fund. The more a fund invests in leveraged instruments the more the leverage will magnify gains or losses on those investments. There is no assurance that the Funds will achieve their objectives and an investment in a Fund could lose money. No single Fund is a complete investment program. The Funds are not designed to, and will not necessarily, track the underlying index or benchmark over a longer period of time. One cannot invest directly in an index.

An investment in the Funds involves risk, including the possible loss of principal. The Funds are non-diversified and include concentration risk that results from the Funds' investments in a particular industry, sector or geography which can increase volatility. The use of derivatives such as futures contracts, forward contracts, options and swaps are subject to market risks that may cause their price to fluctuate over time. The Fund does not attempt to, and should not be expected to, provide returns which are a multiple of the return of the Index for periods other than a single day. For other risks including correlation, leverage, compounding, and market volatility, please read the prospectus.

Distributor: Foreside Fund Services, LLC.

SOURCE Direxion Investments

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