Direct Lift® Named Official Vehicle Lift for 2014 Barrett-Jackson Auctions

MADISON, Ind., Jan. 6, 2014 /PRNewswire/ -- Direct Lift^® is continuing its relationship with Barrett-Jackson, The World's Greatest Collector Car Auctions^™, serving as the Exclusive Lift Sponsor at all Barrett-Jackson events in 2014. This year's auction schedule begins next week with Barrett-Jackson Scottsdale, an eight-day event held Jan. 12-19 in Scottsdale, Ariz.

(Photo: http://photos.prnewswire.com/prnh/20140106/CL40834)

"This is the third consecutive year Direct Lift, North America's leading hobbyist lift brand, has partnered with Barrett-Jackson," says Lance Jones, Direct Lift brand manager. "At its events, Barrett-Jackson relies on Direct Lift vehicle lifts to show off some of the most valuable collectible vehicles on the market, so enthusiasts know they can trust Direct Lift to provide a high-quality product and reliable service for their own garages."

Barrett-Jackson auctions feature a wide range of one-of-a-kind vehicles, many of which cross the block without reserve prices. The combination of high-end vehicles and no-reserve buying draws thousands of spectators and bidders.

At the Scottsdale event, Direct Lift vehicle lifts will be showcased at the Bidder Bar, pre-inspection area, Direct Lift booth in the vendor area and invite-only opening night gala, which features a performance by rock legend Bret Michaels. Live television coverage of Barrett-Jackson Scottsdale begins Tuesday, Jan. 14 on Fox Sports 2.

Direct Lift products will also be on display at Barrett-Jackson Palm Beach in West Palm Beach, Fla., April 11-13; plus Barrett-Jackson Reno Tahoe and Barrett-Jackson Las Vegas later this year.

For more information about Direct Lift, visit www.directlift.com or call (866) 347-5438. You can also connect with Direct Lift on Facebook, www.facebook.com/DirectLift. For more information about Barrett-Jackson, visit www.barrett-jackson.com.

About Direct Lift

With more than 100,000 lifts in service in North America, Direct Lift is America's #1 Hobbyist Lift. The company offers a variety of competitively priced car, truck and motorcycle lifts for the home enthusiast, hobbyist, restoration facility or professional mechanic.

Direct Lift is a Vehicle Service Group (VSG) brand. VSG comprises nine major vehicle lifting and collision repair brands: Direct Lift, Rotary Lift^®, Chief^™ Automotive Technologies, Forward^® Lift, Hanmecson^®, Revolution^® Lift, Elektron, Blitz^® and nogra^®. Based in Madison, Ind., VSG has operations and ISO 9001 certified manufacturing facilities worldwide.

Contact:
999 Industrial Drive
Madison, Indiana 47250
www.directlift.com
P: 866.347.5438
F: 812.273.7315

SOURCE Direct Lift