Digital Educational Publishing Market to grow at a CAGR of 15.57% from 2021 to 2026; The innovative marketing strategies by digital education content publishers will drive market growth -Technavio

NEW YORK, July 27, 2023 /PRNewswire/ -- The digital educational publishing market's growth momentum will accelerate at a CAGR of 15.57% and the market share will increase by USD 10.55 billion from 2021 to 2026, according to Technavio – Download the Sample Report

Digital Educational Publishing Market Insights -

• Vendors: 15+, Including Adobe Inc., Bertelsmann SE and Co. KGaA, Coursera Inc., Flatworld Solutions Pvt. Ltd., Georg von Holtzbrinck GmbH and Co. KG, Houghton Mifflin Harcourt Co., John Wiley and Sons Inc., JPMorgan Chase and Co., Lagardere SCA, McGraw Hill Education Inc., NIIT Ltd., Oxford University Press, Pearson Plc, RELX Plc, Scholastic Corp., Thoma Bravo LP, Thomson Reuters Corp., University of Cambridge, Vibal Group Inc., and VitalSource Technologies LLC, among others
• Coverage: Parent market analysis; key drivers, major trends, and challenges; customer and vendor landscape; vendor product insights and recent developments; key vendors; and market positioning of vendors
• Segments: end-user (K-12, higher education, and corporate and skill-based) and geography (North America, Europe, APAC, South America, and Middle East and Africa)

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Digital educational publishing market - Vendor Insights

The growing competition in the market is compelling vendors to adopt various growth strategies such as promotional activities and spending on advertisements to improve the visibility of their services. Technavio report analyzes the market's competitive landscape and offers information on several market vendors including - Adobe Inc., Bertelsmann SE and Co. KGaA, Coursera Inc., Flatworld Solutions Pvt. Ltd., Georg von Holtzbrinck GmbH and Co. KG, Houghton Mifflin Harcourt Co., John Wiley and Sons Inc., JPMorgan Chase, and Co., Lagardere SCA, McGraw Hill Education Inc., NIIT Ltd., Oxford University Press, Pearson Plc, RELX Plc, Scholastic Corp., Thoma Bravo LP, Thomson Reuters Corp., University of Cambridge, Vibal Group Inc., and VitalSource Technologies LLC.

Digital Educational Publishing Market – Market Dynamics

Key Driver

The innovative marketing strategies of digital education content publishers are key factors driving market growth. Leading publishers of digital educational content, such as Cengage Learning Holdings II Inc. and VitalSource Technologies LLC, are using creative marketing approaches to encourage student and faculty use of digital textbooks and courseware. By encouraging the adoption of digital content, these publishers aim to eliminate the need to purchase traditional textbooks and increase the overall effectiveness of courseware.

Furthermore, Cengage Learning Holdings II Inc. has introduced an innovative subscription model called Cengage Unlimited. Meanwhile, VitalSource Technologies LLC has simplified the integration of course materials, removed barriers to entry for students and faculty, and made administration easier for institutions. Hence, these factors are expected to drive market growth during the forecast period.

Major Trends

The growing influence of data analytics in digital education is a major trend in the market. The digital educational publishing industry has seen a notable increase in the adoption of data analytics software and technologies, including big data analytics. Providers use data analytics to enable learners to monitor their engagement and progress in learning activities. Furthermore, with the increase of Internet-enabled devices, learners can use software analytics embedded in online learning systems to track their performance and progress in real time. The growing number of individual learners in education is further accelerating the adoption of data analytics for personalized learning and performance monitoring.  Hence, the growing trend of data analytics is expected to drive market growth during the forecast period.

Significant Challenges

The increased availability of open-source materials will be a significant challenge restricting market growth. In recent years, the proliferation of open-source learning materials and massively open online courses (MOOCs) has become a major challenge for providers of digital educational publications. These courses are available through platforms such as EdX and Coursera, providing free educational content to consumers. Content is developed using publicly available materials and content partnerships with various educational institutions and universities. As a result, the growing popularity of MOOCs and other open-source materials, giving learners access to free learning content, is threatening traditional digital education delivery models.  Hence, the increased availability of open-source materials is expected to restrict digital educational publishing market growth during the forecast period.

Drivers, & Challenges have an impact on market dynamics and can impact businesses. Find some insights from a sample report!

The digital educational publishing market report provides critical information and factual data, with a qualitative and quantitative study of the market based on market drivers and limitations as well as future prospects.

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What are the key data covered in this Digital Educational Publishing Market report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the digital educational publishing market between 2022 and 2026
• Precise estimation of the size of the digital educational publishing market and its contribution to the market with a focus on the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the digital educational publishing market across North America, Europe, APAC, South America, and the Middle East and Africa
• A thorough analysis of the market's competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of digital educational publishing market vendors

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Table of Contents

1 Executive Summary

• 1.1 Market Overview
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
• Exhibit 06: Executive Summary – Chart on Incremental Growth
• Exhibit 07: Executive Summary – Data Table on Incremental Growth
• Exhibit 08: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem
• Exhibit 09: Parent market
• Exhibit 10: Market Characteristics

3 Market Sizing

• 3.1 Market definition
• Exhibit 11: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 12: Market segments

• 3.3 Market size 2021

• 3.4 Market outlook: Forecast for 2021-2026 
• Exhibit 13: Chart on Global - Market size and forecast 2021-2026 ($ million)
• Exhibit 14: Data Table on Global - Market size and forecast 2021-2026 ($ million)
• Exhibit 15: Chart on Global Market: Year-over-year growth 2021-2026 (%)
• Exhibit 16: Data Table on Global Market: Year-over-year growth 2021-2026 (%)

4 Five Forces Analysis

• 4.1 Five forces summary
• Exhibit 17: Five forces analysis - Comparison between2021 and 2026

• 4.2 Bargaining power of buyers 
• Exhibit 18: Chart on Bargaining power of buyers – Impact of key factors 2021 and 2026

• 4.3 Bargaining power of suppliers 
• Exhibit 19: Bargaining power of suppliers – Impact of key factors in 2021 and 2026

• 4.4 Threat of new entrants 
• Exhibit 20: Threat of new entrants – Impact of key factors in 2021 and 2026

• 4.5 Threat of substitutes 
• Exhibit 21: Threat of substitutes – Impact of key factors in 2021 and 2026

• 4.6 Threat of rivalry
• Exhibit 22: Threat of rivalry – Impact of key factors in 2021 and 2026

• 4.7 Market condition
• Exhibit 23: Chart on Market condition - Five forces 2021 and 2026

5 Market Segmentation by End-user

• 5.1 Market segments
• Exhibit 24: Chart on End-user - Market share 2021-2026 (%)
• Exhibit 25: Data Table on End-user - Market share 2021-2026 (%)

• 5.2 Comparison by End-user 
• Exhibit 26: Chart on Comparison by End-user
• Exhibit 27: Data Table on Comparison by End-user

• 5.3 K-12 - Market size and forecast 2021-2026 
• Exhibit 28: Chart on K-12 - Market size and forecast 2021-2026 ($ million)
• Exhibit 29: Data Table on K-12 - Market size and forecast 2021-2026 ($ million)
• Exhibit 30: Chart on K-12 - Year-over-year growth 2021-2026 (%)
• Exhibit 31: Data Table on K-12 - Year-over-year growth 2021-2026 (%)

• 5.4 Higher Education - Market size and forecast 2021-2026 
• Exhibit 32: Chart on Higher Education - Market size and forecast 2021-2026 ($ million)
• Exhibit 33: Data Table on Higher Education - Market size and forecast 2021-2026 ($ million)
• Exhibit 34: Chart on Higher Education - Year-over-year growth 2021-2026 (%)
• Exhibit 35: Data Table on Higher Education - Year-over-year growth 2021-2026 (%)

• 5.5 Corporate and skill-based - Market size and forecast 2021-2026 
• Exhibit 36: Chart on Corporate and skill-based - Market size and forecast 2021-2026 ($ million)
• Exhibit 37: Data Table on Corporate and skill-based - Market size and forecast 2021-2026 ($ million)
• Exhibit 38: Chart on Corporate and skill-based - Year-over-year growth 2021-2026 (%)
• Exhibit 39: Data Table on Corporate and skill-based - Year-over-year growth 2021-2026 (%)

• 5.6 Market opportunity by End-user 
• Exhibit 40: Market opportunity by End-user ($ million)

6 Customer Landscape

• 6.1 Customer landscape overview 
• Exhibit 41: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

7 Geographic Landscape

• 7.1 Geographic segmentation 
• Exhibit 42: Chart on Market share by geography 2021-2026 (%)
• Exhibit 43: Data Table on Market share by geography 2021-2026 (%)

• 7.2 Geographic comparison 
• Exhibit 44: Chart on Geographic comparison
• Exhibit 45: Data Table on Geographic comparison

• 7.3 North America - Market size and forecast 2021-2026 
• Exhibit 46: Chart on North America - Market size and forecast 2021-2026 ($ million)
• Exhibit 47: Data Table on North America - Market size and forecast 2021-2026 ($ million)
• Exhibit 48: Chart on North America - Year-over-year growth 2021-2026 (%)
• Exhibit 49: Data Table on North America - Year-over-year growth 2021-2026 (%)

• 7.4 Europe - Market size and forecast 2021-2026 
• Exhibit 50: Chart on Europe - Market size and forecast 2021-2026 ($ million)
• Exhibit 51: Data Table on Europe - Market size and forecast 2021-2026 ($ million)
• Exhibit 52: Chart on Europe - Year-over-year growth 2021-2026 (%)
• Exhibit 53: Data Table on Europe - Year-over-year growth 2021-2026 (%)

• 7.5 APAC - Market size and forecast 2021-2026 
• Exhibit 54: Chart on APAC - Market size and forecast 2021-2026 ($ million)
• Exhibit 55: Data Table on APAC - Market size and forecast 2021-2026 ($ million)
• Exhibit 56: Chart on APAC - Year-over-year growth 2021-2026 (%)
• Exhibit 57: Data Table on APAC - Year-over-year growth 2021-2026 (%)

• 7.6 South America - Market size and forecast 2021-2026 
• Exhibit 58: Chart on South America - Market size and forecast 2021-2026 ($ million)
• Exhibit 59: Data Table on South America - Market size and forecast 2021-2026 ($ million)
• Exhibit 60: Chart on South America - Year-over-year growth 2021-2026 (%)
• Exhibit 61: Data Table on South America - Year-over-year growth 2021-2026 (%)

• 7.7 Middle East and Africa - Market size and forecast 2021-2026 
• Exhibit 62: Chart on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
• Exhibit 63: Data Table on Middle East and Africa - Market size and forecast 2021-2026 ($ million)
• Exhibit 64: Chart on Middle East and Africa - Year-over-year growth 2021-2026 (%)
• Exhibit 65: Data Table on Middle East and Africa - Year-over-year growth 2021-2026 (%)

• 7.8 China - Market size and forecast 2021-2026 
• Exhibit 66: Chart on China - Market size and forecast 2021-2026 ($ million)
• Exhibit 67: Data Table on China - Market size and forecast 2021-2026 ($ million)
• Exhibit 68: Chart on China - Year-over-year growth 2021-2026 (%)
• Exhibit 69: Data Table on China - Year-over-year growth 2021-2026 (%)

• 7.9 US - Market size and forecast 2021-2026 
• Exhibit 70: Chart on US - Market size and forecast 2021-2026 ($ million)
• Exhibit 71: Data Table on US - Market size and forecast 2021-2026 ($ million)
• Exhibit 72: Chart on US - Year-over-year growth 2021-2026 (%)
• Exhibit 73: Data Table on US - Year-over-year growth 2021-2026 (%)

• 7.10 Canada - Market size and forecast 2021-2026 
• Exhibit 74: Chart on Canada - Market size and forecast 2021-2026 ($ million)
• Exhibit 75: Data Table on Canada - Market size and forecast 2021-2026 ($ million)
• Exhibit 76: Chart on Canada - Year-over-year growth 2021-2026 (%)
• Exhibit 77: Data Table on Canada - Year-over-year growth 2021-2026 (%)

• 7.11 Germany - Market size and forecast 2021-2026 
• Exhibit 78: Chart on Germany - Market size and forecast 2021-2026 ($ million)
• Exhibit 79: Data Table on Germany - Market size and forecast 2021-2026 ($ million)
• Exhibit 80: Chart on Germany - Year-over-year growth 2021-2026 (%)
• Exhibit 81: Data Table on Germany - Year-over-year growth 2021-2026 (%)

• 7.12 UK - Market size and forecast 2021-2026 
• Exhibit 82: Chart on UK - Market size and forecast 2021-2026 ($ million)
• Exhibit 83: Data Table on UK - Market size and forecast 2021-2026 ($ million)
• Exhibit 84: Chart on UK - Year-over-year growth 2021-2026 (%)
• Exhibit 85: Data Table on UK - Year-over-year growth 2021-2026 (%)

• 7.13 Market opportunity by geography 
• Exhibit 86: Market opportunity by geography ($ million)

8 Drivers, Challenges, and Trends

• 8.1 Market drivers

• 8.2 Market challenges

• 8.3 Impact of drivers and challenges 
• Exhibit 87: Impact of drivers and challenges in 2021 and 2026

• 8.4 Market trends

9 Vendor Landscape

• 9.1 Overview

• 9.2 Vendor landscape
• Exhibit 88: Overview on Criticality of inputs and Factors of differentiation

• 9.3 Landscape disruption
• Exhibit 89: Overview on factors of disruption

• 9.4 Industry risks
• Exhibit 90: Impact of key risks on business

10 Vendor Analysis

• 10.1 Vendors covered
• Exhibit 91: Vendors covered

• 10.2 Market positioning of vendors 
• Exhibit 92: Matrix on vendor position and classification

• 10.3 Bertelsmann SE and Co. KGaA 
• Exhibit 93: Bertelsmann SE and Co. KGaA - Overview
• Exhibit 94: Bertelsmann SE and Co. KGaA - Business segments
• Exhibit 95: Bertelsmann SE and Co. KGaA - Key news
• Exhibit 96: Bertelsmann SE and Co. KGaA - Key offerings
• Exhibit 97: Bertelsmann SE and Co. KGaA - Segment focus

• 10.4 Georg von Holtzbrinck GmbH and Co. KG 
• Exhibit 98: Georg von Holtzbrinck GmbH and Co. KG - Overview
• Exhibit 99: Georg von Holtzbrinck GmbH and Co. KG - Product / Service
• Exhibit 100: Georg von Holtzbrinck GmbH and Co. KG - Key offerings

• 10.5 John Wiley and Sons Inc.
• Exhibit 101: John Wiley and Sons Inc. - Overview
• Exhibit 102: John Wiley and Sons Inc. - Business segments
• Exhibit 103: John Wiley and Sons Inc. - Key offerings
• Exhibit 104: John Wiley and Sons Inc. - Segment focus

• 10.6 JPMorgan Chase and Co. 
• Exhibit 105: JPMorgan Chase and Co. - Overview
• Exhibit 106: JPMorgan Chase and Co. - Business segments
• Exhibit 107: JPMorgan Chase and Co. - Key offerings
• Exhibit 108: JPMorgan Chase and Co. - Segment focus

• 10.7 Lagardere SCA
• Exhibit 109: Lagardere SCA - Overview
• Exhibit 110: Lagardere SCA - Business segments
• Exhibit 111: Lagardere SCA - Key offerings
• Exhibit 112: Lagardere SCA - Segment focus

• 10.8 McGraw Hill Education Inc. 
• Exhibit 113: McGraw Hill Education Inc. - Overview
• Exhibit 114: McGraw Hill Education Inc. - Business segments
• Exhibit 115: McGraw Hill Education Inc. - Key offerings
• Exhibit 116: McGraw Hill Education Inc. - Segment focus

• 10.9 Pearson Plc
• Exhibit 117: Pearson Plc - Overview
• Exhibit 118: Pearson Plc - Business segments
• Exhibit 119: Pearson Plc - Key offerings
• Exhibit 120: Pearson Plc - Segment focus

• 10.10 RELX Plc
• Exhibit 121: RELX Plc - Overview
• Exhibit 122: RELX Plc - Business segments
• Exhibit 123: RELX Plc - Key offerings
• Exhibit 124: RELX Plc - Segment focus

• 10.11 Scholastic Corp.
• Exhibit 125: Scholastic Corp. - Overview
• Exhibit 126: Scholastic Corp. - Business segments
• Exhibit 127: Scholastic Corp. - Key offerings
• Exhibit 128: Scholastic Corp. - Segment focus

• 10.12 Thoma Bravo LP
• Exhibit 129: Thoma Bravo LP - Overview
• Exhibit 130: Thoma Bravo LP - Product / Service
• Exhibit 131: Thoma Bravo LP - Key offerings

11 Appendix

• 11.1 Scope of the report

• 11.2 Inclusions and exclusions checklist 
• Exhibit 132: Inclusions checklist
• Exhibit 133: Exclusions checklist

• 11.3 Currency conversion rates for US$ 
• Exhibit 134: Currency conversion rates for US$

• 11.4 Research methodology
• Exhibit 135: Research methodology
• Exhibit 136: Validation techniques employed for market sizing
• Exhibit 137: Information sources

• 11.5 List of abbreviations
• Exhibit 138: List of abbreviations

About Us
Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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