DICK'S Sporting Goods Announces Grand Opening of New Stores in Cedar Park, TX

The retailer will celebrate the opening of its first stores of 2017

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Feb 14, 2017, 12:39 ET

PITTSBURGH, Feb. 14, 2017 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS), the largest U.S.-based, full-line omni-channel sporting goods retailer, will be opening a new DICK'S Sporting Goods and Field & Stream store on Friday, March 3 at The Parke in Cedar Park, TX.

This will be the retailer's 677^th DICK'S store and 29^th Field & Stream store nationwide and 33^rd DICK'S store and third Field & Stream store in Texas.

This is the first DICK'S and Field & Stream to open in Cedar Park and first destination in the greater-Austin area to feature both a DICK'S and Field & Stream under the same roof, expanding the retailer's ability to serve the athletes and outdoor enthusiasts of the community. There are currently three other DICK'S Sporting Goods locations in Austin.

"We're excited to offer Austin, and in-particular, the Cedar Park community, two great stores in one location," said Lauren Hobart, Executive Vice President & Chief Marketing Officer, DICK'S Sporting Goods. "The rich history of sports and outdoor traditions in this market provide us with a great opportunity to serve the community in a way only we can. The new stores will carry a wide range of apparel, equipment and accessories, including offerings from exclusive brands such as CALIA by Carrie Underwood, Field & Stream and Walter Hagen."

The new location is the eleventh of its kind in the country to open. This approximately 90,000-square-foot, unique shopping destination will offer the convenience of being able to purchase all sporting goods and outdoor needs at one time, in one location. In addition, the DICK'S store will also include a premium footwear section designed to offer a broad selection of sports performance and casual footwear.

The stores will host their grand opening celebrations from Friday, March 3 through Sunday, March 5. Customers will receive the chance to win great prizes and meet several special guests such as Troy Landry*, Sean Lee*, Jay Novacek* and Colt McCoy* throughout the weekend.

Visit dicks.com/CedarPark for full details on the Grand Opening celebration, including giveaways, promotions, special guests and brand activations.

*WRISTBAND REQUIRED! Wristbands are distributed on a first-come, first served basis beginning at store open on the day of event only. Limited Quantity. Limit one wristband per person. Must be present to receive wristband. Must have a wristband and must be in the Special Appearance line prior to the start of the appearance to receive an autograph. Times and appearances are subject to change without notice. See store for details.

About DICK'S Sporting Goods, Inc.
Founded in 1948, DICK'S Sporting Goods, Inc. is a leading omni-channel sporting goods retailer offering an extensive assortment of authentic, high-quality sports equipment, apparel, footwear and accessories. As of January 28, 2017, the Company operated more than 675 DICK'S Sporting Goods locations, serving and inspiring athletes and outdoor enthusiasts to achieve their personal best through a blend of dedicated associates, in-store services and unique specialty shop-in-shops. Headquartered in Pittsburgh, PA, DICK'S also owns and operates Golf Galaxy, Field & Stream, True Runner and Chelsea Collective specialty stores and DICK'S Team Sports HQ, an all-in-one youth sports digital platform offering free league management services, mobile apps for communications and live scorekeeping, custom uniforms and FanWear and access to donations and sponsorships. For more information, visit the Press Room or Investor Relations pages at dicks.com.

About Field & Stream Specialty Store
Named for the iconic brand that for more than 140 years has been synonymous with outdoor experiences, the Field & Stream store offers a vast assortment of outdoor equipment, accessories and services in hunting, fishing, archery, camping and more. As of January 28, 2017, the Company operated more than 25 Field & Stream stores offering top of the line in-store services along with a wide variety of top national brands including Remington, Huk, Carhartt, Shimano and Yeti, in addition to its exclusive offering of Field & Stream products. The Field & Stream trademark is owned by American Sports Licensing LLC., and is not associated with Field & Stream Magazine. For more information, visit FieldandStreamShop.com.

Contact: DICK'S Sporting Goods or Field & Stream – [email protected]

SOURCE DICK'S Sporting Goods