DICK'S Sporting Goods Announces Grand Opening Celebration at Chico Mall in Chico, CA

PITTSBURGH, July 8, 2013 /PRNewswire/ -- DICK'S Sporting Goods (NYSE: DKS), the largest U.S. based full-line sporting goods retailer, invites the community of Chico to their three-day grand opening weekend. The celebration begins on Friday, July 12 at the retailer's new Chico Mall location, 1922 E. 20th Street, and continues through Sunday, July 14.  Special extended store hours will be in effect for Friday (8:00 a.m. to 10:00 p.m.), Saturday (8:00 a.m. to 10:00 p.m.) and Sunday (9:00 a.m. to 8:00 p.m.).

Throughout the weekend, DICK'S will host a variety of giveaways, including a free Mystery Gift Card from $5 to $500 for the first 100 adults in line on Friday and Saturday, a free The North Face FLASHDRY® T-shirt for the first 100 people in line on Saturday and a free Scratch & Win card, where every card is a winner, for the first 100 adults in line on Sunday.*  

CJ Buck, President of Buck Knives, will be in-store Saturday from 10 a.m. – 1 p.m. and 2 – 4 p.m.

On Sunday, former San Francisco 49ers receiver Dwight Clark will make an appearance from 1 – 3 p.m.** Clark was a two-time Super Bowl champion whom many may recall from his memorable touchdown, "The Catch," in the 1981 NFC Playoffs against the Cowboys.

"We look forward to becoming part of the Chico community and serving all athletes by providing the equipment they need to help them excel," said Lauren Hobart, DICK'S Sporting Goods Chief Marketing Officer. 

The Chico location will be the retailer's 29th store in the state of California and its 525th nationwide. The new store will feature over 40 in-store services performed by DICK'S certified PROS in Golf, Bike, Hunting, Fishing, Team Sports and more.

Visit www.DicksSportingGoodsOnline.com/GrandOpen/Chico for more details.

*NO PURCHASE NECESSARY. Purchase does not improve chance of winning. Limit one per person. See store for details.

**Beginning at 9 a.m. local time, 250 wristbands will be distributed on a first-come, first-served basis on the day of event only.  Limit one wristband and one autograph per person.  Fans must have a wristband and must be in the Special Appearance line by 1 p.m. to receive an autograph. See store for details.

About DICK'S Sporting Goods, Inc.
DICK'S Sporting Goods, Inc. is an authentic full-line sports and fitness specialty omni-channel retailer offering a broad assortment of high quality, competitively-priced brand name sporting goods equipment, apparel and footwear in a specialty store environment. The Company also owns and operates Golf Galaxy, LLC, a golf specialty retailer. As of May 4, 2013, the Company operated 520 DICK'S Sporting Goods stores in 44 states, 81 Golf Galaxy stores in 30 states and eCommerce websites and catalog operations for DICK'S Sporting Goods and Golf Galaxy. DICK'S Sporting Goods, Inc. news releases are available at http://www.DicksSportingGoods.com/Investors. The Company's website is not part of this release.

Contact:
Cassie Eberle
Catalyst for DICK'S Sporting Goods
[email protected]
(704) 987-4112

SOURCE DICK’S Sporting Goods, Inc.