Dickey's Barbecue Sponsors Hot TV Series, Troubador, TX
World's Largest Barbecue Chain supports Lone Star rising stars
DALLAS, March 15, 2012 /PRNewswire/ -- Dickey's Barbecue Restaurants are passionate about great barbecue and good music. The Texas-based company is sponsoring Troubadour, TX, a television series following the lives of singers and songwriters which airs on the CW network. The company is featured on an upcoming episode and providing signature barbecue on the Texas showcase tour through Houston, San Antonio and Tyler.
"There is nothing better than supporting the journey of these musical talents," said Roland Dickey, Jr., president of Dickey's Barbecue Restaurants. "We are happy to reward the drive and unique talents of these artists."
Troubadour, TX is a documentary-style reality television series produced by Dallas-based London Broadcasting and 41 Entertainment. The show follows artists in their home and on the road, offering a unique behind-the-scenes look at what it takes to be a performing singer-songwriter in today's competitive industry. It premiered in September 2011 to almost 40 million households and 140 markets nationwide. It is hosted by singer/songwriter, Stacy Dean Campbell.
The show is currently wrapping up and will finish with an episode that features the catering support of a local Austin Dickey's Barbecue.
"It was fantastic to be part of this show," said Chris Lottie, Dickey's Barbecue Austin Owner/Operator. "Everyone loved our barbecue."
The next stop for the talent in Troubadour, TX is a showcase tour through San Antonio, Houston, Tyler and Longview.
About Dickey's Barbecue Restaurants
Founded in 1941, Dickey's Barbecue Restaurants began in Dallas, Texas. More than 70 years later, Dickey's is now the world's largest barbecue chain. Beginning with an aggressive growth strategy and proven business model, and since implementing its proprietary five revenue streams for business growth, Dickey's is on track to maintain its 61% growth rate in 2012. Currently, Dickey's Barbecue Restaurants can now be found in 36 states and over 200 locations nationwide. For more information on partnering with Dickey's Barbecue Restaurants in any location, call (866) 340-6188 or visit www.dickeys.com. Also visit our corporate Facebook page at www.facebook.com/dickeysbarbecuepit. Dickey's: Passionate about the Art of Great Barbecue.
Media Contact:
Jami Zimmerman
972.248.9899
[email protected]
SOURCE Dickey's Barbecue
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