DeVito/Verdi Looks to Claim Record-Setting Seventh 'AAAA O'Toole Award'

NEW YORK, Sept. 24 /PRNewswire/ -- In competing against four other creative agencies for the advertising industry's top prize, the New York-based DeVito/Verdi hopes its work on behalf of such diverse clients as restaurants and pest control companies will lead to an unprecedented seventh "Agency of the Year" award from the American Association of Advertising Agencies.

Considered the definitive award in the advertising industry, the annual O'Toole Award For Creative Excellence, bestowed by the AAAA, honors an agency's body of work throughout an entire year.  Only four O'Toole Awards are handed out annually: Best Large Agency, Best Mid-Size Agency, Best Small Agency and the newly refreshed O'Toole Box Category. In addition to winning the coveted O'Toole Award, the four category winners will split $1,000,000 in media space donated by Clear Channel to showcase future ads and commercials for clients.

Previously, DeVito/Verdi was named "Best Agency" by the 4A's in 2004, 2000, and from 1995-98.  The agency was also an O'Toole winner for producing the best Broadcast Public Service Announcement in 2003, and the best Print Public Service Announcement in 2001.

This year, the agency submitted an extensive body of creative work that included campaigns on behalf of such clients as Legal Sea Foods (television commercials), Mount Sinai Medical Center (consumer print ads), North Shore LIJ Health System (television commercials), Duane Reade Drugstores (digital work) and Ehrlich Pest Control (radio commercials).

About DeVito/Verdi

DeVito/Verdi, a privately held company, has been recognized as one of the most exceptional creative agencies in the industry.  Its lengthy list of industry awards includes the top prizes at the Clios, Radio Mercury, Cannes, Andy, Addy and One Show award ceremonies.

DeVito/Verdi, which has been voted "Best Agency" six times over the last 12 years by the AAAA, has created some of the most memorable ad campaigns of the past 20 years. DeVito/Verdi strives for excellence and maintains a unique level of prestige within the advertising industry, as evidenced by its work for such clients as The National Association of Broadcasters, Sony, Canon, Kohl's, BMW, Daffy's, Meijer, Esquire Magazine, Men's Wearhouse, TimeOut Magazine, Grey Goose Vodka, Duane Reade Drug Stores, EPC Cigar Co., eCampus, SteinMart, Reebok, Hotwire.com, Office Depot, Legal Sea Foods, Appleton Rums, Dressbarn, Pepsi/SOBE, Corazon Tequila, Empire Kosher Chicken, Acura, CarMax, Sports Authority, For Eyes Optical and others.  For more information on DeVito/Verdi, visit www.devitoverdi.com.

SOURCE DeVito/Verdi