DesignCon 2013 Technical Program Features 100+ Conference & Expo Presentations

SAN FRANCISCO, Dec. 12, 2012 /PRNewswire/ -- UBM Tech, the daily source of essential business and technical information for the electronics industry's decision makers, has released details about the conference and expo programs for DesignCon 2013, which is scheduled to take place January 28-31 in Santa Clara, Calif.  The conference program will provide attendees with four full days of intensive technical learning and networking opportunities created by engineers for engineers, and includes 100+ in-depth tutorials, technical paper sessions and panel discussions divided into 14 tracks that address the pervasive nature of signal integrity at all levels of electronic design. Additionally, the DesignCon expo will feature a series of technical and interactive Theater Sessions, as well as to two progressive educational forums staged by host sponsor, Agilent Technologies, two live teardowns, four sponsored training sessions, visionary keynote speakers and 130+ exhibitors – more than any other design engineering event this season – all of which are open to both conference and expo attendees. 

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"DesignCon has earned its reputation as the premier annual trade event for the semiconductor and electronic design industries by consistently providing engineers with unique opportunities to learn about cutting-edge technical developments and solutions within the chip, board and systems design community," said Patrick Mannion, Content Director at UBM Electronics.  "And, with its thorough roster of targeted, in-depth training sessions presented by leading industry experts and an exhibit floor featuring a comprehensive industry presence, DesignCon 2013 will be no exception." 

Designed to introduce attendees to the latest technologies and developments in the industry, the DesignCon expo offers several unique and intensive educational and networking opportunities, including the following Chiphead Theater Sessions and Agilent Educational Forums.

Chiphead Theater Sessions scheduled for Tuesday, January 29:

• "Speed Training: A Potpourri of SI Puzzlers"
  • Time: 1:00-1:40pm 
  • Location: Chiphead Theater, Expo Hall
  • Speaker: Eric Bogatin, signal integrity evangelist at Bogatin Enterprises
  • Summary: This 40-minute speed-training event will present participants with five challenging signal integrity effect questions, which they will then debate, answer, and review as a group. 
• "Countering Counterfeiters: Strategies for Detecting Fake Components & Insulating Your Supply Chain Against Counterfeits"
  • Time: 2:50-3:30pm 
  • Location: Chiphead Theater, Expo Hall
  • Speaker: Bolaji Ojo, editor in chief, EBN 
  • Summary: In part one of this two-part panel discussion presented by UBM Tech, a forensic expert on the identification and detection of counterfeits will demonstrate how to detect counterfeit components and outline actions that procurement professionals can take to avoid buying fake parts.  In part two, industry executives and experts will discuss how counterfeit parts enter the electronics supply chain, the potential impact of recent government regulations on OEMs, component suppliers and distributors, and best practices and collaborative activities that minimize incidents in the supply chain.
• "Engineering: The Next Generation – Panel Discussion"
  • Time: 3:45-4:25pm
  • Location: Chiphead Theater, Expo Hall
  • Summary: Featuring a panel of student and recently graduated engineers, this discussion will explore the perspectives of the industry's next generation of leaders with regards to education and career challenges and opportunities.

Chiphead Theater Sessions scheduled for Wednesday, January 30:

• "Ask the Experts…Anything Goes"
  • Time: 1:00-1:40pm 
  • Location: Chiphead Theater, Expo Hall
  • Moderator: 
    • Eric Bogatin, signal integrity evangelist at Bogatin Enterprises
  • Panel Experts: 
    • Jeff Loyer, Intel engineer
    • Lee Hill, founding partner of Silent Solutions LLC
    • Steve Weir, CTO, IPBLOX 
    • Jim Nadolny, senior SI and EMI engineer at Samtec
    • Don Degroot, president of CCN Labs
  • Summary: A panel of industry experts will answer participants' SI or EMC questions 
• "Speed Training: High-Gigabit Eye Predictions – Tricks of the Trade" 
  • Time: 2:00-2:40pm
  • Location: Chiphead Theater, Expo Hall
  • The Cast: 
    • Wi Can, a young SI engineer. played by Szekit Chan
    • Prof. von Brawny, technical guru, played by Harald von Sosen
    • Mr. Nosebettur, senior SI engineer, played by Ted Mido
    • Mr. Sellzit, marketing manager, played by Hany Elhak
    • Mr. Gitterdun, engineering manager, played by Scott Wedge
  • Summary: An entertaining skit about a young signal integrity engineer trying to get through his first gigabit design review and learning valuable tricks of the trade from his quirky colleagues.

Agilent Education Forums

• "Challenges and Solutions in Characterizing an I0GB Device"
  • Date: Monday, January 28
  • Time: 1:30-4:30
  • Location: Mission City Ballroom, Room M2
• "Making DDR4 Work for You"
  • Date: Wednesday, January 30
  • Time: 8:30am-12:00pm
  • Location: Mission City Ballroom, Room M2

Additional information about the DesignCon 2013 conference and expo are available at http://www.designcon.com, on Facebook and on Twitter. 

Participants can register now by visiting https://designcon.reg.ubmelectronics.com/2013 or by calling 888-234-9476 Monday through Friday between 9:00 a.m. and 4:00 p.m. PST.  For alumni and student rates, please contact Kate Hadden at [email protected]. Media, please register by visiting https://designcon.reg.ubmelectronics.com/2013/index/registrations/media.  Additionally, DesignCon 2013 exhibition space can be reserved by contacting Sean Raman at [email protected] or by calling 415-947-6622.

About UBM Tech

UBM Tech is a global media business that provides information, events, training, data services, and marketing solutions for the technology industry.  Its media brands and information services inform and inspire decision makers across the entire technology market— engineers and design professionals, software and game developers, solutions providers and integrators, networking and communications executives, and business technology professionals.  UBM Tech's industry-leading media brands include EE Times, Interop, Black Hat, InformationWeek, Game Developer Conference, CRN, and DesignCon. The company's information products include research, education, training, and data services that accelerate decision making for technology buyers.  UBM Tech also offers a full range of marketing services based on its content and technology market expertise, including custom events, content marketing solutions, community development and demand generation programs. UBM Tech is a part of UBM (UBM.L), a global provider of media and information services with a market capitalization of more than $2.5 billion.

For more information, go to www.ubm.com; follow us at @UBM_plc to get the latest UBM news.

For more information on DesignCon 2013 or UBM Electronics, please contact:

Christine Stieglitz, BtB Marketing Communications
919-872-8172 | [email protected]

Linda Uslaner, UBM Tech
516-562-5843 | [email protected]

SOURCE UBM Tech

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