Demandware Positioned in Visionary Quadrant in Leading Industry Analyst Firm's E-Commerce Magic Quadrant

WOBURN, Mass., May 27 /PRNewswire/ -- Demandware, Inc., the global leader in on-demand ecommerce, today announced it has been positioned by Gartner, Inc. in the Visionaries quadrant of the "Magic Quadrant for E-Commerce" published by Gartner Research Vice President Gene Alvarez on May 18, 2010.

Named as a visionary in the Gartner "Magic Quadrant for E-Commerce" Demandware's on-demand approach to ecommerce is markedly different from the platforms offered by the legacy providers. The Demandware platform combines best practice customer experience applications, a sophisticated cross-channel merchandising engine, an open development environment for full platform customization and extension, and the efficiency and power of next-generation cloud computing to empower retailers to create the most effective and tailored shopping experiences for consumers in the digital world. Through its on-demand delivery model, Demandware assumes the technical burden and risk of managing the hardware, database, network and on-going maintenance required to run a best-in-class ecommerce site for its clients. In addition, Demandware LINK provides dozens of free pre-built integrations to leading third party applications, accelerating the adoption of innovative technologies and significantly reducing the cost and complexity of ecommerce integrations.

"As a change agent in the ecommerce marketplace, it's an honor to be recognized as a visionary by Gartner. We believe our position in the visionaries quadrant confirms our mission to provide online retailers with an on-demand ecommerce platform that will keep them ahead of the demands of today's connected consumer," said Tom Ebling, CEO of Demandware. "Many ecommerce businesses are still tied to the millstone of rigid legacy ecommerce platforms, which are holding retailers back from innovation. Over the last year, Demandware clients have demonstrated record growth that has far outpaced industry benchmarks. It's this kind of momentum that is turning our visionary approach into the preferred approach to ecommerce."

To access Gartner's E-Commerce Magic Quadrant, please visit: http://www.gartner.com/DisplayDocument?id=1371615&ref=g_fromdoc

About the Magic Quadrant

The Magic Quadrant is copyrighted 2010 by Gartner, Inc. and is reused with permission. The Magic Quadrant is a graphical representation of a marketplace at and for a specific time period. It depicts Gartner's analysis of how certain vendors measure against criteria for that marketplace, as defined by Gartner. Gartner does not endorse any vendor, product or service depicted in the Magic Quadrant, and does not advise technology users to select only those vendors placed in the "Leaders" quadrant. The Magic Quadrant is intended solely as a research tool, and is not meant to be a specific guide to action. Gartner disclaims all warranties, express or implied, with respect to this research, including any warranties of merchantability or fitness for a particular purpose.

About Demandware, Inc.

The trusted, global leader in on-demand ecommerce, Demandware revolutionizes how businesses deliver customized shopping experiences to consumers in the digital world. Only Demandware combines the on-demand ecommerce platform rated #1 by industry analysts, an open ecosystem of partners that extend the value of the platform, and measurable commitment by its employees to enabling client revenue growth. Demandware continually sets industry standards for market innovation and client satisfaction. Demandware clients include industry leaders such as Bare Escentuals, Barneys New York, Columbia Sportswear, Crocs, Frederick's of Hollywood, Hanover Direct, Jones Apparel Group, Lifetime Brands, Michaels Stores, Playmobil and Reitmans. For more information about Demandware, visit www.demandware.com, call 888-553-9216 or email [email protected].

SOURCE Demandware, Inc.