DELTA BRANDS Acquires Dollar Business from PERSONAL CARE PRODUCTS LLC.
NEW YORK, Dec. 13, 2017 /PRNewswire/ -- Delta Brands Inc., ("Delta"), has acquired the dollar/value business of Personal Care Products LLC. ("PCP"), through a newly formed affiliate. With this acquisition, Delta Brands strenghtens its position as the leading supplier of value-priced everyday consumable products in the health & beauty care and household care categories.
The acquisition brings under the same umbrella the following brands:
- In health & beauty care: Lucky Super Soft, Personal Care, Baby Love, My Fair Baby, Clarisse, Shea Solutions
- In home care: Powerhouse, Home Select, Great Scents
Erol Benjenk, EVP of Delta Brands Inc. said: "By joining these great legacy brands pioneered and marketed by PCP for 35 years with the fastest growing value brands owned by Delta, we will be able to provide our customers an unprecedented breadth of high quality value-priced everyday consumable products at the most competitive prices and terms. This collection of brands offers consumers a wide range of personal care products and kitchen and bathroom supplies. From now on, our customers' ability to source even more categories of consumables from a single supplier increases, and our multiple warehouses across the US bring products even closer to the end users. Most importantly our customers will work with a unified team of professionals for whom developing dollar and value products is the only focused mission."
Founded in 1954, the Delta Group is a family owned international value brand and private label business with operations in the US, Turkey, China, India and with more than 200 associates worldwide. The company also owns a 300,000 sq.ft. state-of-the-art liquid fill factory in Istanbul, Turkey.
Committed to customer service, product quality and competitive pricing, the Group continually invests in people, processes and technologies to achieve this mission. The Group's global sourcing network provides a seamless supply chain to serve its retail and wholesale customers' needs.
For more information, contact Frank Patalano, Vice President - Sales, Delta Brands (914) 833 1700 or [email protected]
SOURCE Delta Brands Inc.
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