DDB Chicago Selected as American Cancer Society's Creative and Digital Advertising Agency

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Jan 07, 2015, 05:41 ET

CHICAGO, Jan. 7, 2015 /PRNewswire/ -- DDB Chicago, part of the Omnicom Group, announced its selection by the American Cancer Society (ACS). Following a competitive process, DDB Chicago was chosen as the Society's creative and digital agency for all relevant advertising duties.

"We have an immense amount of pride to be working for the American Cancer Society," said Paul Gunning, CEO of DDB Chicago. "This is a cause that's very personal for many of us, which makes us all the more passionate about working with such a worthy organization. We believe a strategically sound proposition and a brilliant, break-through campaign will engage more people and also enable more donations to help beat this terrible disease."

Daniela Campari, SVP of Marketing at the American Cancer Society commented, "We were particularly impressed with how personally attached DDB Chicago was to the Society mission throughout the process; we believe their considerable capabilities and their sentiment will be reflected in the work they produce, and will help ACS raise more funds to help us achieve our mission of saving and improving more lives in the fight against Cancer."

ABOUT DDB

DDB Worldwide (www.ddb.com) is one of the world's largest and most influential advertising and marketing networks. At the prestigious 2014 Cannes International Festival of Creativity, DDB took home 87 Lions as well as Agency of the Year and Regional Network of the Year honors for adam&eveDDB and DDB EMEA, respectively. In addition, DDB has been named Agency of the Year numerous times by the industry's leading advertising publications and awards shows. The Gunn Report has listed DDB as one of the Top 3 Global Networks for 12 of the last 15 years. The agency's clients include Volkswagen, McDonald's, Unilever, Mars, Johnson & Johnson, and Exxon Mobil, among others.

Founded in 1949, DDB is part of the Omnicom Group (NYSE) and consists of more than 200 offices in over 90 countries with its flagship office in New York, NY.

ABOUT OMNICOM

Omnicom Group Inc. (NYSE: OMC) is a leading global marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, digital and interactive marketing, direct and promotional marketing, public relations and other specialty communications services to over 5,000 clients in more than 100 countries.

CONTACT:

Christie Giera
Director of Corporate Communications and North American Public Relations, DDB Worldwide
Email: [email protected]
Office: 212.415.2186

SOURCE DDB Worldwide