Data-as-a-service market 2023-2027: A descriptive analysis of parent market, five forces model, market dynamics, and segmentation - Technavio

NEW YORK, Dec. 6, 2022 /PRNewswire/ -- According to Technavio, the global data-as-a-service market size is projected to grow by USD 56.85 billion from 2022 to 2027. The market is estimated to grow at a CAGR of 36.92% during the forecast period. However, the growth momentum will accelerate. North America held the largest share of the global market in 2022, and the market in the region is estimated to witness an incremental growth of 35%.

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Global Data-as-a-Service Market - Five Forces

The global data-as-a-service market is fragmented, and the five forces analysis covers–

• Bargaining Power of Buyers
• Threat of New Entrants
• Threat of Rivalry
• Bargaining Power of Suppliers
• Threat of Substitutes

Interpretation of Porter's Five Forces model helps to strategize the business, for entire details - buy the report!

Global Data-as-a-Service Market - Parent Market Analysis

Technavio categorizes the global data-as-a-service market as a part of the IT services market, which covers companies offering IT consulting and system integration services, application services, electronic data processing services, business process outsourcing services, infrastructure services, and Internet services.

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Global Data-as-a-Service Market – Customer Landscape  

The report includes the market's adoption lifecycle, from the innovator's stage to the laggard's stage. It focuses on adoption rates in different regions based on penetration. Furthermore, the report also includes key purchase criteria and drivers of price sensitivity to help companies evaluate and develop their growth strategies.

Global Data-as-a-Service Market - Segmentation Assessment

Segment Overview

Technavio has segmented the market based on end-user, deployment, and region.

• The BFSI segment will grow at the highest rate during the forecast period. The use of customer analytics applications helps BFSI companies analyze their customer data, facilitates better customer targeting, enhances risk assessment and decision-making, and improves productivity. With AI innovations and integration, financial institutions can unlock customer loyalty to deliver smarter and more connected experiences across customer touchpoints. Such factors will increase the market growth during the forecast period.

Geography Overview

By geography, the global data-as-a-service market is segmented into North America, Europe, APAC, South America, and the Middle East and Africa. The report provides actionable insights and estimates the contribution of all regions to the growth of the global data-as-a-service market.

• North America account for 35% of the global data-as-a-service market in 2022. The market in the region is estimated to grow at the fastest pace during the forecast period. The market in North America is driven by the increase in data generation across industries, such as retail, BFSI, healthcare, and public sectors. This is primarily due to the increase in digital transformation, such as the digitalization of workspace, access via mobile apps and websites, online transactions, online purchases and sales, and virtualization of desktops. Organizations in this region invest heavily in the latest digital technologies, such as big data analytics, mobility, cloud, and social media, to be competitive in the market.

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Global Data-as-a-Service Market – Market Dynamics

Key factors driving market growth

• One of the key factors driving the Data-as-a-Service market is the growing amount of data. Every second in 2020, more than 1.7 megabytes (MB) of data will be generated around the world. More than 200 zettabytes of data will be stored in cloud storage around the world by 2025, according to estimates. Furthermore, the growing volume of data generated in organizations through various channels and sources has compelled them to use DaaS in order to save money. Moreover, various DaaS-related technologies aided organizations in the transformation of unstructured and semi-structured data into structured and meaningful data.

Recent trends influencing the market

• Data-as-a-Service in blockchain technology is another factor supporting the market growth in the forecast period. The Blockchain-as-a-Service (BaaS) technology helps companies to build blockchain applications that are scalable. The BaaS is decentralized; hence, the control can be shared with appropriate authorities. Furthermore, DaaS can provide the required application programming interface (APIs) to firms in order to help them build their own blockchain applications. Moreover, cases such as fraud, hacking, and unauthorized data access, can be identified by utilizing Blockchain-as-a-Service. The technology overhauls and improves security and highlights where action needs to be taken before and after a hack.

Major challenges hindering market growth

• Adhering to diverse client requirements will be a major challenge for the Data-as-a-Service market during the forecast period. Several industries lack policies or frameworks to store the high volume of data, which leads to difficulties in the effective usage of DaaS solutions. As a result, it affects the market penetration of DaaS providers as their quality of service deteriorates. Furthermore, failure to understand customers' requirements leads to potential loss of time and money. Therefore, the lack of a forward-looking policy makes it difficult for vendors to calculate and track ROI. This may hinder the value additions from service providers challenging the development of the DaaS market.

Drivers, Trends, and Challenges are the factors of market dynamics, which state about consequences and sustainability of the businesses. Find some insights from a sample report!

What are the key data covered in this data-as-a-service market report?

• CAGR of the market during the forecast period
• Detailed information on factors that will drive the growth of the data-as-a-service market between 2023 and 2027
• Precise estimation of the size of the data-as-a-service market and its contribution to the parent market
• Accurate predictions about upcoming trends and changes in consumer behavior
• Growth of the data-as-a-service market industry across APAC, North America, Europe, Middle East and Africa, and South America
• Thorough analysis of the market's competitive landscape and detailed information about vendors
• Comprehensive analysis of factors that will challenge the growth of data-as-a-service market vendors

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Table of Contents:

1 Executive Summary

• 1.1 Market overview 
• Exhibit 01: Executive Summary – Chart on Market Overview
• Exhibit 02: Executive Summary – Data Table on Market Overview
• Exhibit 03: Executive Summary – Chart on Global Market Characteristics
• Exhibit 04: Executive Summary – Chart on Market by Geography
• Exhibit 05: Executive Summary – Chart on Market Segmentation by End-user
• Exhibit 06: Executive Summary – Chart on Market Segmentation by Deployment
• Exhibit 07: Executive Summary – Chart on Incremental Growth
• Exhibit 08: Executive Summary – Data Table on Incremental Growth
• Exhibit 09: Executive Summary – Chart on Vendor Market Positioning

2 Market Landscape

• 2.1 Market ecosystem 
• Exhibit 10: Parent market
• Exhibit 11: Market Characteristics

3 Market Sizing

• 3.1 Market definition 
• Exhibit 12: Offerings of vendors included in the market definition

• 3.2 Market segment analysis 
• Exhibit 13: Market segments

• 3.3 Market size 2022

• 3.4 Market outlook: Forecast for 2022-2027 
• Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ billion)
• Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ billion)
• Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
• Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

• 4.1 Global data-as-a-service market 2017 - 2021
• Exhibit 18: Historic Market Size – Data Table on Global data-as-a-service market 2017 - 2021 ($ billion)

• 4.2 End-user Segment Analysis 2017 - 2021 
• Exhibit 19: Historic Market Size – End-user Segment 2017 - 2021 ($ billion)

• 4.3 Deployment Segment Analysis 2017 - 2021
• Exhibit 20: Historic Market Size – Deployment Segment 2017 - 2021 ($ billion)

• 4.4 Deployement Segment Analysis 2017 - 2021
• Exhibit 21: Historic Market Size – Deployement Segment 2017 - 2021 ($ billion)

• 4.5 Geography Segment Analysis 2017 - 2021 
• Exhibit 22: Historic Market Size – Geography Segment 2017 - 2021 ($ billion)

• 4.6 Country Segment Analysis 2017 - 2021 
• Exhibit 23: Historic Market Size – Country Segment 2017 - 2021 ($ billion)

5 Five Forces Analysis

• 5.1 Five forces summary 
• Exhibit 24: Five forces analysis - Comparison between 2022 and 2027

• 5.2 Bargaining power of buyers 
• Exhibit 25: Chart on Bargaining power of buyers – Impact of key factors 2022 and 2027

• 5.3 Bargaining power of suppliers 
• Exhibit 26: Bargaining power of suppliers – Impact of key factors in 2022 and 2027

• 5.4 Threat of new entrants 
• Exhibit 27: Threat of new entrants – Impact of key factors in 2022 and 2027

• 5.5 Threat of substitutes 
• Exhibit 28: Threat of substitutes – Impact of key factors in 2022 and 2027

• 5.6 Threat of rivalry 
• Exhibit 29: Threat of rivalry – Impact of key factors in 2022 and 2027

• 5.7 Market condition 
• Exhibit 30: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by End-user

• 6.1 Market segments 
• Exhibit 31: Chart on End-user - Market share 2022-2027 (%)
• Exhibit 32: Data Table on End-user - Market share 2022-2027 (%)

• 6.2 Comparison by End-user 
• Exhibit 33: Chart on Comparison by End-user
• Exhibit 34: Data Table on Comparison by End-user

• 6.3 BFSI - Market size and forecast 2022-2027
• Exhibit 35: Chart on BFSI - Market size and forecast 2022-2027 ($ billion)
• Exhibit 36: Data Table on BFSI - Market size and forecast 2022-2027 ($ billion)
• Exhibit 37: Chart on BFSI - Year-over-year growth 2022-2027 (%)
• Exhibit 38: Data Table on BFSI - Year-over-year growth 2022-2027 (%)

• 6.4 Retail - Market size and forecast 2022-2027
• Exhibit 39: Chart on Retail - Market size and forecast 2022-2027 ($ billion)
• Exhibit 40: Data Table on Retail - Market size and forecast 2022-2027 ($ billion)
• Exhibit 41: Chart on Retail - Year-over-year growth 2022-2027 (%)
• Exhibit 42: Data Table on Retail - Year-over-year growth 2022-2027 (%)

• 6.5 Telecom - Market size and forecast 2022-2027
• Exhibit 43: Chart on Telecom - Market size and forecast 2022-2027 ($ billion)
• Exhibit 44: Data Table on Telecom - Market size and forecast 2022-2027 ($ billion)
• Exhibit 45: Chart on Telecom - Year-over-year growth 2022-2027 (%)
• Exhibit 46: Data Table on Telecom - Year-over-year growth 2022-2027 (%)

• 6.6 Others - Market size and forecast 2022-2027
• Exhibit 47: Chart on Others - Market size and forecast 2022-2027 ($ billion)
• Exhibit 48: Data Table on Others - Market size and forecast 2022-2027 ($ billion)
• Exhibit 49: Chart on Others - Year-over-year growth 2022-2027 (%)
• Exhibit 50: Data Table on Others - Year-over-year growth 2022-2027 (%)

• 6.7 Market opportunity by End-user 
• Exhibit 51: Market opportunity by End-user ($ billion)

7 Market Segmentation by Deployment

• 7.1 Market segments 
• Exhibit 52: Chart on Deployment - Market share 2022-2027 (%)
• Exhibit 53: Data Table on Deployment - Market share 2022-2027 (%)

• 7.2 Comparison by Deployment 
• Exhibit 54: Chart on Comparison by Deployment
• Exhibit 55: Data Table on Comparison by Deployment

• 7.3 Cloud - Market size and forecast 2022-2027
• Exhibit 56: Chart on Cloud - Market size and forecast 2022-2027 ($ billion)
• Exhibit 57: Data Table on Cloud - Market size and forecast 2022-2027 ($ billion)
• Exhibit 58: Chart on Cloud - Year-over-year growth 2022-2027 (%)
• Exhibit 59: Data Table on Cloud - Year-over-year growth 2022-2027 (%)

• 7.4 On-premises - Market size and forecast 2022-2027
• Exhibit 60: Chart on On-premises - Market size and forecast 2022-2027 ($ billion)
• Exhibit 61: Data Table on On-premises - Market size and forecast 2022-2027 ($ billion)
• Exhibit 62: Chart on On-premises - Year-over-year growth 2022-2027 (%)
• Exhibit 63: Data Table on On-premises - Year-over-year growth 2022-2027 (%)

• 7.5 Market opportunity by Deployment 
• Exhibit 64: Market opportunity by Deployment ($ billion)

8 Customer Landscape

• 8.1 Customer landscape overview 
• Exhibit 65: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

• 9.1 Geographic segmentation 
• Exhibit 66: Chart on Market share by geography 2022-2027 (%)
• Exhibit 67: Data Table on Market share by geography 2022-2027 (%)

• 9.2 Geographic comparison 
• Exhibit 68: Chart on Geographic comparison
• Exhibit 69: Data Table on Geographic comparison

• 9.3 North America - Market size and forecast 2022-2027
• Exhibit 70: Chart on North America - Market size and forecast 2022-2027 ($ billion)
• Exhibit 71: Data Table on North America - Market size and forecast 2022-2027 ($ billion)
• Exhibit 72: Chart on North America - Year-over-year growth 2022-2027 (%)
• Exhibit 73: Data Table on North America - Year-over-year growth 2022-2027 (%)

• 9.4 Europe - Market size and forecast 2022-2027 
• Exhibit 74: Chart on Europe - Market size and forecast 2022-2027 ($ billion)
• Exhibit 75: Data Table on Europe - Market size and forecast 2022-2027 ($ billion)
• Exhibit 76: Chart on Europe - Year-over-year growth 2022-2027 (%)
• Exhibit 77: Data Table on Europe - Year-over-year growth 2022-2027 (%)

• 9.5 APAC - Market size and forecast 2022-2027
• Exhibit 78: Chart on APAC - Market size and forecast 2022-2027 ($ billion)
• Exhibit 79: Data Table on APAC - Market size and forecast 2022-2027 ($ billion)
• Exhibit 80: Chart on APAC - Year-over-year growth 2022-2027 (%)
• Exhibit 81: Data Table on APAC - Year-over-year growth 2022-2027 (%)

• 9.6 South America - Market size and forecast 2022-2027
• Exhibit 82: Chart on South America - Market size and forecast 2022-2027 ($ billion)
• Exhibit 83: Data Table on South America - Market size and forecast 2022-2027 ($ billion)
• Exhibit 84: Chart on South America - Year-over-year growth 2022-2027 (%)
• Exhibit 85: Data Table on South America - Year-over-year growth 2022-2027 (%)

• 9.7 Middle East and Africa - Market size and forecast 2022-2027 
• Exhibit 86: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
• Exhibit 87: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ billion)
• Exhibit 88: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
• Exhibit 89: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)

• 9.8 US - Market size and forecast 2022-2027
• Exhibit 90: Chart on US - Market size and forecast 2022-2027 ($ billion)
• Exhibit 91: Data Table on US - Market size and forecast 2022-2027 ($ billion)
• Exhibit 92: Chart on US - Year-over-year growth 2022-2027 (%)
• Exhibit 93: Data Table on US - Year-over-year growth 2022-2027 (%)

• 9.9 China - Market size and forecast 2022-2027
• Exhibit 94: Chart on China - Market size and forecast 2022-2027 ($ billion)
• Exhibit 95: Data Table on China - Market size and forecast 2022-2027 ($ billion)
• Exhibit 96: Chart on China - Year-over-year growth 2022-2027 (%)
• Exhibit 97: Data Table on China - Year-over-year growth 2022-2027 (%)

• 9.10 Germany - Market size and forecast 2022-2027
• Exhibit 98: Chart on Germany - Market size and forecast 2022-2027 ($ billion)
• Exhibit 99: Data Table on Germany - Market size and forecast 2022-2027 ($ billion)
• Exhibit 100: Chart on Germany - Year-over-year growth 2022-2027 (%)
• Exhibit 101: Data Table on Germany - Year-over-year growth 2022-2027 (%)

• 9.11 India - Market size and forecast 2022-2027
• Exhibit 102: Chart on India - Market size and forecast 2022-2027 ($ billion)
• Exhibit 103: Data Table on India - Market size and forecast 2022-2027 ($ billion)
• Exhibit 104: Chart on India - Year-over-year growth 2022-2027 (%)
• Exhibit 105: Data Table on India - Year-over-year growth 2022-2027 (%)

• 9.12 UK - Market size and forecast 2022-2027
• Exhibit 106: Chart on UK - Market size and forecast 2022-2027 ($ billion)
• Exhibit 107: Data Table on UK - Market size and forecast 2022-2027 ($ billion)
• Exhibit 108: Chart on UK - Year-over-year growth 2022-2027 (%)
• Exhibit 109: Data Table on UK - Year-over-year growth 2022-2027 (%)

• 9.13 Market opportunity by geography 
• Exhibit 110: Market opportunity by geography ($ billion)

10 Drivers, Challenges, and Trends

• 10.1 Market drivers

• 10.2 Market challenges

• 10.3 Impact of drivers and challenges 
• Exhibit 111: Impact of drivers and challenges in 2022 and 2027

• 10.4 Market trends

11 Vendor Landscape

• 11.1 Overview

• 11.2 Vendor landscape 
• Exhibit 112: Overview on Criticality of inputs and Factors of differentiation

• 11.3 Landscape disruption 
• Exhibit 113: Overview on factors of disruption

• 11.4 Industry risks 
• Exhibit 114: Impact of key risks on business

12 Vendor Analysis

• 12.1 Vendors covered 
• Exhibit 115: Vendors covered

• 12.2 Market positioning of vendors 
• Exhibit 116: Matrix on vendor position and classification

• 12.3 3 Step IT Group Oy 
• Exhibit 117: 3 Step IT Group Oy - Overview
• Exhibit 118: 3 Step IT Group Oy - Product / Service
• Exhibit 119: 3 Step IT Group Oy - Key offerings

• 12.4 Accenture Plc 
• Exhibit 120: Accenture Plc - Overview
• Exhibit 121: Accenture Plc - Business segments
• Exhibit 122: Accenture Plc - Key news
• Exhibit 123: Accenture Plc - Key offerings
• Exhibit 124: Accenture Plc - Segment focus

• 12.5 CHG-MERIDIAN AG 
• Exhibit 125: CHG-MERIDIAN AG - Overview
• Exhibit 126: CHG-MERIDIAN AG - Product / Service
• Exhibit 127: CHG-MERIDIAN AG - Key news
• Exhibit 128: CHG-MERIDIAN AG - Key offerings

• 12.6 Cisco Systems Inc. 
• Exhibit 129: Cisco Systems Inc. - Overview
• Exhibit 130: Cisco Systems Inc. - Business segments
• Exhibit 131: Cisco Systems Inc. - Key news
• Exhibit 132: Cisco Systems Inc. - Key offerings
• Exhibit 133: Cisco Systems Inc. - Segment focus

• 12.7 CompuCom Systems Inc. 
• Exhibit 134: CompuCom Systems Inc. - Overview
• Exhibit 135: CompuCom Systems Inc. - Product / Service
• Exhibit 136: CompuCom Systems Inc. - Key offerings

• 12.8 CSI Leasing, Inc. 
• Exhibit 137: CSI Leasing, Inc. - Overview
• Exhibit 138: CSI Leasing, Inc. - Product / Service
• Exhibit 139: CSI Leasing, Inc. - Key news
• Exhibit 140: CSI Leasing, Inc. - Key offerings

• 12.9 Dell Technologies Inc. 
• Exhibit 141: Dell Technologies Inc. - Overview
• Exhibit 142: Dell Technologies Inc. - Business segments
• Exhibit 143: Dell Technologies Inc. - Key news
• Exhibit 144: Dell Technologies Inc. - Key offerings
• Exhibit 145: Dell Technologies Inc. - Segment focus

• 12.10 Econocom Group SE 
• Exhibit 146: Econocom Group SE - Overview
• Exhibit 147: Econocom Group SE - Product / Service
• Exhibit 148: Econocom Group SE - Key offerings

• 12.11 Foxway 
• Exhibit 149: Foxway - Overview
• Exhibit 150: Foxway - Product / Service
• Exhibit 151: Foxway - Key news
• Exhibit 152: Foxway - Key offerings

• 12.12 Hewlett Packard Enterprise Co. 
• Exhibit 153: Hewlett Packard Enterprise Co. - Overview
• Exhibit 154: Hewlett Packard Enterprise Co. - Business segments
• Exhibit 155: Hewlett Packard Enterprise Co. - Key news
• Exhibit 156: Hewlett Packard Enterprise Co. - Key offerings
• Exhibit 157: Hewlett Packard Enterprise Co. - Segment focus

• 12.13 International Business Machines Corp.
• Exhibit 158: International Business Machines Corp. - Overview
• Exhibit 159: International Business Machines Corp. - Business segments
• Exhibit 160: International Business Machines Corp. - Key news
• Exhibit 161: International Business Machines Corp. - Key offerings
• Exhibit 162: International Business Machines Corp. - Segment focus

• 12.14 Lenovo Group Ltd. 
• Exhibit 163: Lenovo Group Ltd. - Overview
• Exhibit 164: Lenovo Group Ltd. - Business segments
• Exhibit 165: Lenovo Group Ltd. - Key offerings
• Exhibit 166: Lenovo Group Ltd. - Segment focus

• 12.15 Microsoft Corp. 
• Exhibit 167: Microsoft Corp. - Overview
• Exhibit 168: Microsoft Corp. - Business segments
• Exhibit 169: Microsoft Corp. - Key news
• Exhibit 170: Microsoft Corp. - Key offerings
• Exhibit 171: Microsoft Corp. - Segment focus

• 12.16 Telia Co. AB 
• Exhibit 172: Telia Co. AB - Overview
• Exhibit 173: Telia Co. AB - Business segments
• Exhibit 174: Telia Co. AB - Key offerings
• Exhibit 175: Telia Co. AB - Segment focus

• 12.17 Wipro Ltd. 
• Exhibit 176: Wipro Ltd. - Overview
• Exhibit 177: Wipro Ltd. - Business segments
• Exhibit 178: Wipro Ltd. - Key news
• Exhibit 179: Wipro Ltd. - Key offerings
• Exhibit 180: Wipro Ltd. - Segment focus

13 Appendix

• 13.1 Scope of the report

• 13.2 Inclusions and exclusions checklist 
• Exhibit 181: Inclusions checklist
• Exhibit 182: Exclusions checklist

• 13.3 Currency conversion rates for US$ 
• Exhibit 183: Currency conversion rates for US$

• 13.4 Research methodology 
• Exhibit 184: Research methodology
• Exhibit 185: Validation techniques employed for market sizing
• Exhibit 186: Information sources

• 13.5 List of abbreviations 
• Exhibit 187: List of abbreviations

About Us

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio's report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio's comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

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