CycleBar Taps Lisa Niren as Their Newest 'CycleStar'

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Apr 19, 2016, 12:27 ET

FORT LEE, N.J., April 19, 2016 /PRNewswire/ -- Lisa Niren, one of NYC's celebrated indoor cycling instructors, is joining CycleBar studios in Bergen County, New Jersey, the first two locations of the exciting new boutique franchise in the NY Metro area. Niren, was a head coach at Peloton Cycle and instructor at Flywheel Sports, currently teaches at Cityrow and The P.E. Club, two prestigious studios in New York City. She is also a sponsored athlete and brand ambassador for Muscle Elements. She joins CycleBar in time for the Fort Lee, New Jersey location's launch in Summer 2016, with the Closter opening soon to follow for Fall/Holiday.

Lisa Niren photo credit: Melanieruanephotography.com

Photo - http://photos.prnewswire.com/prnh/20160419/357048

CycleBar's Bergen County co-owners Marisa Kochnover and Abbey and Steve Braverman say the exciting recruit is indicative of CycleBar's competitive edge in the indoor cycling world. "I have always been in awe of Lisa's skill and consider her a superior instructor," says Kochnover, who also serves as the Bergen Country's franchise executive lead instructor. "She is a prelude to the stellar team you will come to expect from us. We can't wait to rock your ride!" Adds Abbey Braverman, "We couldn't be more thrilled to welcome Lisa Niren to our CycleBar team in Fort Lee and Closter. We adore Lisa's positive energy, superior cycling expertise, dynamic personality and incredible healthy living knowledge. Lisa will shine in our CycleTheatres."

For her part, Niren considers CycleBar the future of modern cycling: "Fitness is about community - finding it, creating it and cultivating it. I believe the synergy on this team will make us unstoppable. I'm joining a team with a national network, top technology, pristine studios, a variety of ride offerings and a business model that brings the best quality indoor cycling classes to everyone, whatever their location."

THE CYCLEBAR PHENOMENON

It's a revolution. As the first and only indoor cycling franchise, CycleBar celebrates an extraordinary inaugural year of signing 222 studios in 10 months, as held by 120 owners. Fourteen studios are currently open and in full operation, with 100 more expected to launch by the end of 2016. CycleBar's dynamic and unique point of view brings its state-of-the-art studios and community engagement to neighborhoods across the country. With more 100 new studios on the horizon for 2016, CycleBar's primary focus is on helping new partners to engage local residents with the invigorating CycleBar experience both inside and outside of the studio.

THE CYCLEBAR EXPERIENCE

CycleBar offers a pay-per-class, with no membership necessary. Concierge service and amenities include complimentary towels, showers, lockers, and shoes. The multi-sensory classes take place in CycleTheatres led by CycleStar instructors who take participants on a 50-minute high-energy ride. The CycleTheatre features tiers for 50 bikes plus LED lighting, wide-screen graphics and state-of-the-art audio with a DJ booth. Riders can also track performance data via CycleStats and can download our exclusive CycleBeats music used in the class session. CycleBeats is our music database of millions of songs and videos that deliver peddle-turning, heart-stopping, music-pumping joy every time you ride.

After class, riders cool down with fresh fruit and enhanced water, while aromatherapy helps guests relax throughout the facility.

For more information, visit http://fortlee.cyclebar.com

THE CYCLEBAR STORY

In 2004, Bill Pryor and his sister Alex Klemmer created one of the first independent cycling studios in the country right outside of Boston. Both Pryor, then a corporate executive, and Klemmer, a stay-at-home mom, recognized that there were three key ingredients to a successful indoor cycling experience: great instructors, great music and a great environment. They opened their first dedicated CycleBar studio a year later and have been perfecting their high-energy, cycling- focused concept ever since.

Now, ten years later, Pryor and Klemmer have partnered with Jimmy Wilde and Lisa Hillman, successful studio owners from Detroit, plus franchise pros from St. Gregory Development to allow others to enjoy and benefit from the CycleBar experience that allows for further custom development for the particular community it serves.

CycleBar unites riders of all ages and fitness levels by creating an unparalleled multisensory, inspiring journey. Led by engaging, high-energy CycleStar instructors and fueled by the incredible CycleBeats music playlists in our state-of-the-art CycleTheatre, CycleBar delivers far beyond a great cardio fitness workout. Underscoring its community spirit, CycleBar offers CycleGiving, a philanthropic movement that invites local organizations and charities to help raise money one ride at a time.

Currently, there are over 222 CycleBars planned throughout the country, as held by 120 owners. 14 studios are in full operation, with 100 expected to open by the end of 2016.

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SOURCE Cyclebar