Cycle for Survival's Third Annual Times Square Takeover Creates Sea Of Stationary Bikes To Launch 2016 Event Registration

NEW YORK, Sept. 25, 2015 /PRNewswire/ -- On September 28, Cycle for Survival, the national movement to beat rare cancers, will welcome hundreds of supporters to Times Square for an inspiring, all-day celebration featuring high-energy, stationary cycling rides led by instructors from Equinox, Cycle for Survival's founding partner.

Rare cancer survivors, patients, Memorial Sloan Kettering doctors, caregivers, and special guests will ride on more than 100 bikes in the heart of New York City for the third annual Times Square Takeover. 100 percent of the money raised from Cycle for Survival events supports rare cancer research led by Memorial Sloan Kettering, which owns and operates Cycle for Survival. 2016 marks Cycle for Survival's 10th year of rides; registration opened this month.

Together with Equinox and hundreds of thousands of supporters across the country, Cycle for Survival has raised more than $75 million since its founding in 2007—earning recognition as the fastest-growing athletic fundraising event in the country.* 

For an FAQ, photographs, and information about Cycle for Survival and the Times Square Takeover, please access the online media kit at news.cycleforsurvival.org.

*Source: Peer-to-Peer Professional Forum, 2014 Peer-to-Peer Fundraising Top 30 Ranked by Gross Revenue

Cycle for Survival
Join the Battle. Cycle for Survival is the national movement to beat rare cancers. Since 2007, Cycle for Survival has raised more than $75 million through its signature indoor team cycling events across the U.S. to help fund pioneering rare cancer research led by Memorial Sloan Kettering Cancer Center, which owns and operates Cycle for Survival. 100 percent of every donation funds rare cancer research. About half of all cancer patients are fighting a rare cancer, and they often face limited or no treatment options. Together with the movement's founding partner, Equinox, Cycle for Survival has supported innovative clinical trials, research studies, and major research initiatives. For a list of events, research updates, and additional information, visit www.cycleforsurvival.org and follow Cycle for Survival on Facebook, Twitter, Instagram, and YouTube. 

Memorial Sloan Kettering
Memorial Sloan Kettering (MSK)—the world's oldest and largest private cancer center—has devoted more than 125 years to exceptional patient care, innovative research, and outstanding educational programs. Today, it is one of 41 National Cancer Institute–designated Comprehensive Cancer Centers, with state-of-the-art science flourishing side by side with clinical studies and treatment. The close collaboration between MSK's physicians and scientists is one of its unique strengths, enabling it to provide patients with the best care available as researchers work to discover more-effective strategies to prevent, control, and ultimately cure cancer in the future. MSK's education programs train future physicians and scientists, and the knowledge and experience they gain has an impact on cancer treatment and biomedical research around the world.

Equinox
Equinox operates 76 upscale, full-service clubs in New York, Chicago, Los Angeles, San Francisco, Miami, Boston, Dallas, and Washington, DC, as well as international locations in London and Toronto. The company offers an integrated selection of Equinox-branded programs, services, and products, including strength and cardio training, group fitness classes, personal training, spa services, and products, apparel, and food/juice bars. Since its inception in 1991, Equinox has developed a lifestyle brand that represents service, value, quality, expertise, innovation, attention to detail, market leadership, and results. IT'S NOT FITNESS. IT'S LIFE.

SOURCE Cycle for Survival

Related Links

http://www.cycleforsurvival.org