Cycle For Survival Kicks Off 2015 Registration With Times Square Takeover On September 19
Founding partner Equinox and their instructors will lead participants on stationary bikes to support rare cancer research led by Memorial Sloan Kettering Cancer Center, which owns and operates Cycle for Survival.
NEW YORK, Sept. 18, 2014 /PRNewswire/ -- Cycle for Survival, the nationwide movement to beat rare cancers, will bring hundreds of supporters to Times Square on September 19 for the second annual Times Square Takeover, an all-day celebration featuring high-energy stationary cycling rides.
All donations support cancer research led by Memorial Sloan Kettering, which owns and operates Cycle for Survival, and each ride will be led by instructors from Equinox, the founding partner. The day kicks off Cycle for Survival's ninth year and the launch of registration for its 2015 events across the country.
Rare cancer survivors, patients, doctors, caregivers and special guests will ride in solidarity on more than 100 bikes in the heart of New York City throughout the day. Participants will donate $20.15 to ride in the Times Square Takeover to celebrate the opening of registration for the 2015 events.
Together with Equinox and hundreds of thousands of supporters across the country, Cycle for Survival has raised more than $50 million since its founding in 2007, earning recognition as the fastest-growing athletic fundraiser in the U.S.* 100 percent of every dollar raised supports rare cancer research, clinical trials, and major research initiatives. All donations are allocated to innovative research within six months of the annual events in February and March.
For an FAQ, photographs, and information about Cycle for Survival events, please see the Times Square Takeover media kit: news.cycleforsurvival.org
WHAT: |
Times Square Takeover: An all-day party on stationary bikes to beat rare cancers. |
WHEN: |
Friday, September 19, 2014. Media encouraged to attend rides at 9 a.m. and noon. Additional rides at 2, 4, 6 and 7 p.m. |
WHERE: |
Times Square (7th Avenue between W. 43rd and W. 44th) |
WHO: |
Rare cancer survivors, patients, caregivers, Cycle for Survival supporters, and physicians from Memorial Sloan Kettering. Special Performances from: |
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RSVP: |
Contact Kristen King at [email protected] or 212-584-5000 |
About Cycle for Survival
Join the Battle. Cycle for Survival is the national movement to beat rare cancers. About half of all cancer patients are fighting a rare cancer, and they often face limited or no treatment options. Since 2007, Cycle for Survival has raised more than $50 million through its signature indoor team cycling events across the U.S. to help fund pioneering rare cancer research led by Memorial Sloan Kettering which owns and operates Cycle for Survival. Together with the movement's founding partner, Equinox, Cycle for Survival has supported innovative clinical trials, research studies, and major research initiatives. 100 percent of every donation funds rare cancer research. For a list of upcoming events, updates on research, and additional information, visit www.cycleforsurvival.org and follow Cycle for Survival on Facebook, Twitter, Instagram, and YouTube.
*Source: Peer-to-Peer Professional Forum, 2013 Peer-to-Peer Fundraising Top 30 Ranked by Gross Revenue
CONTACT:
Kristen King
[email protected]
212-584-5000
SOURCE Cycle for Survival
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