Customer Service is True Monarch of King of Jewelry

Beloved Los Angeles jewelry retailer places needs of customers first - not always a given in today's retail sphere

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Aug 15, 2012, 08:32 ET

LOS ANGELES, Aug. 15, 2012 /PRNewswire/ -- Whether you're making contact with a company today by phone, through the Internet, or in person, it's pretty much a 50/50 shot whether you're in for decent service or a lot of long waits and a run-around or two. King of Jewelry, one of the best known jewelry stores in Los Angeles, has been bucking the trend since 1990 with peerless customer service that has earned the company rave reviews on Yelp and generated untold riches in customer goodwill.

Both a brick-and-mortar retail establishment and an online marketplace for all kinds of high end jewelry, including an extremely large selection of diamond engagement rings, King of Jewelry is part of an old tradition in retail that puts the needs of the customer ahead of the convenience of the seller. While this approach might seem like nothing more than common sense, the fact of the matter is that many retailers tend to trend customers as if they are a captive audience with few choices.

The staff and management of King of Jewelry are, however, keenly aware of the reality that customers seeking to purchase diamond wedding rings and other items of fine jewelry are often in need of a great deal of assistance; moreover, they are very likely to stick with a retailer who provides them with the help they need and deserve. Sellers who believe that half-hearted or downright apathetic customer service is good enough for their customers may find that their clientele is leaving them in favor of the far more welcoming and helpful approach of management and staff of King of Jewelry. As satisfied repeat customer Jeremiah B. put it on Yelp, "Each time we've dealt with them, their service has been great, and the quality and price has been outstanding."

Of course, customer service is only part of the story, offering the public a fine selection is obviously crucial to operating a successful retailer. King of Jewelry is very proud to offer a stunning assortment of the finest products on the market. Especially if you are looking for diamond jewelry – everything from traditional engagement rings to men's diamond wedding rings to loose diamonds – King of Jewelry provides the finest selection of fine products currently on the market.

King of Jewelry is that increasingly rare retailer which understands the seemingly basic concept that a satisfied customer is likely to return, and recommend the store to other potential purchasers. Visit www.KingofJewelry.com to start learning how customer services is not a lost art.

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SOURCE King of Jewelry