Crunch Fitness Acquires New Location In Miami Beach

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Sep 02, 2010, 11:40 ET

NEW YORK, Sept. 2 /PRNewswire/ -- Crunch announces it will open the doors to its newest location Sept. 2, 2010 in North Miami Beach at 17050 Collins Ave. Sunny Isle Beach, FL 33160. The beachfront facility, formerly Miami Beach Fitness, will house all of the unique offerings that have made Crunch an innovator in the fitness industry for the past two decades. This is Crunch's third club in Miami Beach and their 22nd club nationwide in four markets, San Francisco, Los Angeles, New York and Miami.

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"We couldn't be more excited to open another outpost in the Miami area and to expand the brand's footprint from coast to coast," said Keith Worts, president, Crunch. "North Miami Beach is the perfect community to introduce Crunch's edgy brand and philosophy of fitness meets fun."

The 25,000 square foot club features the gym's one-of-a-kind group fitness programming, expert personal training, and No Judgments philosophy. The facility also features state-of-the-art cardio and resistance-training machines, a juice bar, retail shop, free WiFi, and a Kid's Crunch area offering babysitting services. Crunch's signature classes can be found in the large group fitness studio and indoor Ride studio.

This is Crunch's 4th new club since New Evolution Ventures acquired the company last year and they look to continue expanding their portfolio of clubs at both the corporate and franchise levels. Crunch's other Miami Beach gyms are located on Washington Ave and Alton Road. Go to www.crunch.com or www.crunchfranchise.com to learn more.

Crunch is a health club chain that leads the industry in fusing fitness and entertainment. Since opening our doors in 1989, our mission has been to make working out a good time. Today, we are renowned for creating one-of-a-kind group fitness classes and unique programming for our wildly diverse members. With this much going on, Crunch is more than a gym. It's a fitness community for all types of people, with all types of goals, exercising all different ways; working it out at the same place together.

Based in Northern California, New Evolution Ventures (NEV) has a two decade plus record of success delivering superior returns on investment in the acquisition, development, management and operation within the fitness industry, both domestically and internationally. Founded in 2008 by Mark Mastrov and Jim Rowley, the current team of NEV professionals represent over a century of experience working in a broad sector of health, wellness, sports, entertainment and fitness and has operations and investments in over 20 countries around the world.

SOURCE Crunch