Crispin Porter + Bogusky awarded Interactive Agency of the Year at the Cannes Lions International Advertising Festival
Third Time CP+B Has Won This Award In the Past Five Years
NEW YORK, June 24 /PRNewswire-FirstCall/ - MDC Partners announced today that their partner agency Crispin Porter + Bogusky was awarded Interactive Agency of the Year for the third time in the past five years at The Cannes Lions International Advertising Festival in Cannes, France. This prestigious award is part of the international competition from agencies from around the world. In addition, CP+B was awarded five individual Lions for their digital work.
"We are thrilled to have been recognized for our work by our global colleagues. This is a true reflection of the commitment of the 400 digital insurgents at CP+B," said Jeff Benjamin, Co-Chief Creative Officer.
"We were lucky and we saw this coming, so we made huge investments in interactive talent over the past six years. All 1,100 people in our agency are committed to digital innovation. It's the core of our philosophy of media agnostic solutions that make brands famous," said Chuck Porter, Chief Strategist for MDC Partners and Chairman, CP+B. "We are so proud of CP+B's continuous innovation and broadening of our interactive expertise around the entire agency. This is a central part of C+B's unique culture and DNA."
"MDC has produced industry leading financial performance for the last five years. As of March 31, 2010, 40% of all MDC's revenue comes from digital and we forecast that 50% of revenue will come from interactive in the next 3-5 years."
About MDC Partners, Inc.
MDC Partners is a progressive Marketing and Communications Network with over seven thousand employees, championing the most innovative entrepreneurial talent. MDC Partners provides strategic solutions and services multinational clients in North America, Europe and Latin America. Our philosophy emphasizes the utilization of Strategy and Creativity to drive growth and measurable impact. "MDC Partners is The Place Where Great Talent Lives." The company's Class A shares are publicly traded on the NASDAQ under the symbol "MDCA" and on the Toronto Stock Exchange under the symbol "MDZ.A".
About The Cannes Lions International Advertising Festival
The Cannes Lions International Advertising Festival is the world's biggest celebration of creativity in communications. As the most prestigious international advertising awards, more than 22,500 entries from all over the world are showcased and judged at the Festival. Winners receive the highly coveted Lion trophy, presented at four award ceremonies throughout the week.
SOURCE MDC Partners Inc.
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