Crescent/Lufkin® Introduces New Self‑Centering Tape Measure
Redesigned tape measure is more comfortable and is engineered for longer life
SPARKS, Md., Feb. 12, 2018 /PRNewswire/ -- Crescent/Lufkin®, a premier hand tool brand from Apex Tool Group, today announced the introduction of a redesigned version of its popular Self-Centering Tape Measure, which makes finding the midpoint of measurements quick and easy. Improvements include a new ergonomic case for added comfort and a quad-rivet end hook for extended blade life.
The Crescent/Lufkin Self-Centering Tape Measure is perfect for hanging pictures, finding the midpoints of walls, and many other measuring jobs around the house. It features unique blade markings, resulting in a tape that takes the math out of finding the midpoint of any measured distance. A black upper scale shows the actual measurement; a lower scale directly beneath it shows the midpoint in red. For example, if the upper scale reads 2-1/4", the lower scale will show 1-1/8".
"This Self-Centering Tape Measure has been improved based on extensive analysis of user needs," said Kevin Fitzpatrick, Product Manager – Branded Trade Tools. "The new dual material co-molded case fits the hand and provides improved comfort and control, while the new quad‑rivet end hook will provide substantially longer blade life."
The Crescent/Lufkin Self-Centering Tape Measure (Catalog No. L725SCTMPN) is available in store and online from hardware retailers and home improvement centers and from online retailers. For more information, please visit http://bit.ly/2H2zqkr.
About Crescent/Lufkin
Crescent/Lufkin is a premier measuring products brand from Apex Tool Group, one of the largest hand tool manufacturers in the world. Crescent/Lufkin has been providing precise measurements for professionals and do-it-yourselfers for over 100 years. Today, Crescent/Lufkin tapes, rules, and measuring wheels are recognized the world over. Additional information about Crescent/Lufkin products is available online at www.crescenttoolco.com and www.lufkintool.com.
About Apex Tool Group
Apex Tool Group, LLC, based in Sparks, MD, is one of the largest worldwide producers of industrial hand and power tools, tool storage, drill chucks, chain, and electronic soldering products. Apex serves a multitude of global markets, including automotive, aerospace, electronics, energy, hardware, industrial, and consumer retail. For more information, visit www.apextoolgroup.com.
SOURCE Apex Tool Group
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