Creamette® Pasta Celebrates Centennial Anniversary With 100 Years Of Creamette Pasta Comfort Food Recipe And Essay Contest

HARRISBURG, Pa., April 8, 2013 /PRNewswire/ -- Whatever the occasion, there is always that one special recipe your family eagerly awaits at every gathering. From Grandma's famous macaroni and cheese to Uncle Ray's irresistible baked rotini, nothing makes you feel more at home than comfort food. Creamette® Pasta is proud to have been a part of Midwestern family traditions for 100 years and - to honor ten decades of warm memories and mealtime moments - is launching the Creamette Pasta Comfort Food Recipe and Essay contest.

Now through May 30, 2013, the brand invites Midwesterners to share their favorite comfort food recipe made with Creamette Pasta along with an original essay of 100 words or less explaining their family mealtime memory as it relates to the recipe and what makes it so comforting. Consumers can visit www.creamette.com to submit their recipes.

In June 2013, ten semifinalists will be chosen to participate in a nationwide online vote where one Grand Prize Winner will be awarded $10,000 and nine runner-ups will each receive $500 to help them continue their treasured culinary traditions of creating comforting dishes.

"In 1912, James T. Williams redesigned elbow macaroni to create the first quick-cooking pasta," said David Heimbecker, Senior Director of Marketing, New World Pasta Company. "For the last century, Creamette Pasta has proudly played a role in Midwestern mealtime traditions and we look forward to celebrating our anniversary by highlighting ten decades of special family comfort dishes and the stories behind them."

Author of the cookbook Hot Dish Heaven and Midwestern-native, Ann Burckhardt, knows what it takes to create the perfect comfort food dish and enjoys passing along her favorites. "Sharing family recipes is such a cherished and long-standing tradition in Midwestern cooking," said Burckhardt. "I am so looking forward to encouraging others to submit their favorite comforting dishes and memories in honor of Creamette Pasta's anniversary."

The Creamette Pasta 100 Years of Creamette Pasta Comfort Food Recipe and Essay contest ends on May 30, 2013 at 11:59 PM ET and is open to legal residents of the 50 United States, Puerto Rico and D.C., 18 years and older. Void where prohibited. No purchase necessary. For complete details and Official Rules, visit www.creamette.com.

About New World Pasta Company
New World Pasta, headquartered in Harrisburg, Pennsylvania, provides pasta meal solutions for every family member's taste and diet. We have something for your whole family, from the whole grain goodness of Ronzoni® Healthy Harvest® and fiber-enriched Ronzoni® Smart Taste® to regional classic, white pasta brands.

New World Pasta has achieved a loyal following over the years with regional brands such as Ronzoni®, Creamette®, San Giorgio®, American Beauty®, Prince®, Skinner® and Light 'n Fluffy®.  For more information please visit www.newworldpasta.com.

New World Pasta, part of the division Ebro Foods North America, is a wholly-owned subsidiary of Ebro Foods, S.A.; a leading Spanish food group, with interests in rice and pasta products. It is the world leader in the rice sector and is the world's number two pasta manufacturer.

Ebro Foods' other subsidiary in the United States, Riviana Foods Inc., is headquartered in Houston, Texas, is the largest processor, marketer and distributor of rice in the United States and has such well-known brands as Mahatma®, Carolina®, Success®, Minute® and Gourmet House®.

SOURCE New World Pasta Company