Craft City by Karina Garcia Launches Official Make-Your-Own Slime Kit YouTube Superstar Creates Ultimate Slime Sensation
LOS ANGELES, Oct. 9, 2017 /PRNewswire/ -- With a following of over six million subscribers, YouTube superstar Karina Garcia is pleased to announce the launch of her new brand Craft City by Karina Garcia. Widely known for her DIY slime videos, Garcia has joined forces with Brandable to launch Craft City with the release of their first product, the Official Make-Your-Own Slime Kit by Karina Garcia, which is now exclusively available nationwide at Target both in-store and online.
Since early 2017, Garcia and Brandable have been working hand in hand with suppliers to create epic designs, source and manufacture high quality and safe materials, and create the ultimate kits that result in one-of-a-kind creations. Craft City Official Make-Your-Own Slime Kit by Karina Garcia was born after discovering her followers' love of slime and their interest in making it themselves at home.
"I'm so pleased to announce the release of my very own slime kit, this is only the first of many products to come from Craft City and I couldn't be more excited to share this moment with my fans!" Says Karina Garcia. "With this kit, we wanted to encourage everyone to craft on their own terms and make every creation uniquely you. I can't wait to see what everyone creates, send me pictures of your final products so I can see what awesome creations you craft!"
This fun-filled kit has everything to assemble eight different slime creations, including a variety of color tablets, blue glitter, glow coloring powder, Garcia's unique formulated glue and more! Each kit comes with an instruction manual, guiding step-by-step on how to produce the various slime mixtures. Garcia reveals her exclusive tips and tricks, while still empowering her fans to follow her motto of, "Creating On Your Own Terms" and adding any desired unique fun to the recipes. Plus, Craft City has incorporated special mixing tools and plastic cups to allow safe play and speedy clean-up, making it the ideal DIY slime kit without the mess.
"Karina is our kind of partner, she's the most followed crafting expert on YouTube, creator of the DIY slime movement, and has her finger on the pulse of how kids want to craft today," said Oliver Boger, CEO and Founder of Brandable. "We couldn't be more excited about our partnership on Craft City and this is the first of many products created by Karina, with more hitting stores in 2018."
ABOUT BRANDABLE
Brandable is a next generation consumer products studio that partners with strategic influencers, content brands and trendsetters to help them build the next great consumer product brand. Brand focuses on innovating with original products and brands in the following categories: toys + games + crafts, cosmetics + wellness, pets, food + drink. With headquarters in Los Angeles, CA, Brandable was founded in 2016 by Forbes 30 Under 30 Alumni Oliver Bogner, who serves as CEO.
To learn more visit brandablela.com.
ABOUT KARINA GARCIA
Karina Garcia is DIY and overall lifestyle expert with a wildly popular YouTube channel (over 6 million subscribers), one best-selling book published and a second one on the way, a crafting product line (Craft City) available exclusively at Target and is considered to be one of the top 5 most followed crafters on the internet. Beyond teaching the world how to make slime and crazy crafts projects, Karina loves design, style and keeping up with the latest trends. Karina has been featured on programs such as Good Morning America, The Ellen Degeneres Show and has been featured in numerous coveted publications, such as the New York Times.
To learn more follow Karina Garcia on Instagram or Twitter, and subscribe to her YouTube channel.
SOURCE Karina Garcia
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