CPP Expands Professional Services, Realigns Sales to Address Clients' New Challenges

MOUNTAIN VIEW, Calif., Feb. 25, 2014 /PRNewswire/ -- CPP, Inc., an industry leader in research, training, and organizational development tools and the exclusive publisher of the Myers-Briggs Type Indicator^® (MBTI^®) assessment, announced that it is expanding its Professional Services Solutions Group and realigning its sales team to meet increasing demand for customized training solutions in the corporate, education, and government markets.

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Catherine Rains has joined CPP's Professional Services Group—which includes Michael Segovia, Lead MBTI^® Certification Trainer, and Solutions Consultants Pamela Valencia and Sherrie Haynie—as Solutions Consultant. Brian McCann has assumed the role of Regional Sales Consultant covering the education and government markets.

In addition, CPP has organized its sales teams into "solutions groups" serving core verticals:

• Corporate Solutions Group
• Education Solutions Group
• Government Solutions Group

These changes enable CPP to offer insight, solutions, and services that are more finely tuned to the specific needs of each market, and allow its sales team to quickly adapt as these industries evolve. With Rains in her new role, CPP's expanded Professional Services Group will provide applications training and other key services to all three solutions groups.

"Rains' deep experience in training within the education, corporate, and government markets and extensive knowledge of the MBTI and Strong Interest Inventory^® product suites adds tremendous value to CPP's Professional Services Team," said Dennis Diligent, CPP's Vice President of Sales and Professional Services. "This not only supports our customers in these markets but also positions CPP for continued success over the long term."  

Meeting Demand for Practical, Solutions-based Training and Development
CPP reviewed and analyzed ten years of domestic sales data to inform this expansion and realignment initiative. According to Diligent, as organizations simultaneously face increasing need to develop their talent and fewer resources from OD and HR departments, they require a more complete solutions-based training approach to growth, productivity, and other challenges. CPP's recent move better enables it to offer easy, practical methods for using CPP assessments and services to solve specific business problems, thereby maximizing ROI for training and development investments.  

About CPP, Inc.
At CPP, our only job is to help you be a better people development professional and, in turn, help every employee flourish. While we're best known for our products like the Myers-Briggs assessment, CPP is also a group of people who can offer you the information, guidance, and support you need. We offer solutions to help you improve organizational performance and address whatever challenges you face—from team building, leadership and coaching, and conflict management to career development, selection, and retention. Perhaps that's why millions of individuals in more than 170 countries use our products each year. They include people at Fortune 500 companies and businesses of all sizes, as well as educators, government agencies, and training and development consultants. CPP's world-renowned brands include the Myers-Briggs Type Indicator^® (MBTI^®), Strong Interest Inventory^®, Thomas-Kilmann Conflict Mode Instrument (TKI), FIRO^®, CPI 260^®, and California Psychological Inventory^™ (CPI^™) instruments. Let's make a difference together. Talk to us today to see how: 800-624-1765, www.cpp.com, The Myers-Briggs^® experts. Subscribe to CPP's blog: http://www.cppblogcentral.com or follow the MBTI on Twitter: http://twitter.com/thembti

Contact:
Michael Burke
MSR Communications
[email protected] 
415-989-9000

Leah Walling
CPP, Inc.
[email protected]
800-624-1765

Myers-Briggs Type Indicator, Myers-Briggs, and MBTI are trademarks or registered trademarks of the Myers & Briggs Foundation. Strong Interest Inventory, FIRO, FIRO-B, and CPI 260 are registered trademarks and California Psychological Inventory and CPI are trademarks of CPP, Inc.

SOURCE CPP, Inc.